Newcastle Knights Announce Plethora of Sponsorship Deals

NRL’s Newcastle Knights have today announced an impressive series of nine sponsorship deals and renewals for 2013.

The new contracts cement the position of both the Newcastle Knights and soccer’s Newcastle Jets are amongst the best supported and managed clubs in their respective codes and demonstrates the high level of excitement ahead of the new NRL season.

Significantly, McDonald’s have agreed to a two-year extension of their sponsorship, which includes the naming rights of the McDonald’s Family Hill at Hunter Stadium and support of the Ronald McDonald House Charities in Newcastle.

OAK Milk will continue into 2013 as the Official Milk Supplier, which sees significant branding at Knights and Jets matches through stadium signage, product sampling and goal-post branding.

Several key media partnerships have been renewed. Radio 2HD/NEWFM have further extended their commitment to the Knights, which stretches back to 1988 as the Official Radio Partner.

On the football side of the business, long term Official Tape Supplier, Victor Sports, and Official Nutrition Partner, Musashi, have both renewed their agreements. This ensures all Hunter Sports Group athletes have access to the best possible treatment, rehabilitation and nutrition.

Lonsdale will be welcomed as a new sponsor and will provide casual clothing for the players and coaches. Bright Print Group will also continue as the Official Print Supplier.

The CEO’s of both the Knights and Jets welcomed the announcement.

“The Knights and Jets attracted a TV audience close to 15 million and had 400,000 fans attended home matches in 2012,” Knights CEO Matt Gidley said.

“We know this will grow next year and we are grateful to have sponsors that want to be part of that and share our vision for sport in Newcastle.

“This is a great way to end 2012 and we look forward to returning in January with our full focus on winning on the field.”

These partners join an already stellar sponsorship portfolio including Hunter Ports, nib, Aurizon, WesTrac, Sportsbet.com.au, ISC, Wests Group, Coca-Cola and more.

Federal Oil Extends Gresini Moto2 Sponsorship

Federal Oil will continue as a title sponsor for the Gresini Moto2 team in 2013.

The Indonesian brand joined forces with Gresini to back the bike of Gino Rea this year and will now continue the relationship by supporting new signing and ‘home’ rider Doni Tata Pradita next season.

“We are really happy to renew our agreement as title sponsor of Gresini Racing in the Moto2 World Championship,” said Federal Oil’s Rudy H. Husada. 

“For 2013 we wanted to give the project a more Indonesian dynamic and provide Doni Tata Pradita with the opportunity to take his bow on the Moto2 stage. 

“I am sure that Team Federal Oil Gresini Moto2 will do Indonesia proud and give the whole nation something to get excited about.”

Pradita, whose most recent grand prix appearance was in the 1998 250cc World Championship, added: “I want to thank Federal Oil and Gresini Racing for offering me the precious opportunity to compete in the Moto2 World Championship in 2013. I can’t disguise my excitement at joining one of the biggest teams in the world. 

“My first impressions during the tests at Valencia and Almeria were really positive. Everybody at Team Gresini was behind me and I am sure that with such professional support I can improve and do well.”

AS Roma Ink Intralot Sponsorship, Appoint Zanzi as New CEO

INTRALOT Italia and AS Roma have signed an agreement for the “Online Casino” category for the Football season 2012-2013.

According to the agreement, during the Italian Football Championship and the Coppa Italia, the INTRALOT brand will be displayed on the perimetric advertising boards of the Olympic Stadium field during the domestic matches of the Rome football team with one of its most important product brands “Online Casino”.

The “Online Casino” gaming proposition provides players a unique gaming experience while also offering to them the “LIVE Casino” game product. Thanks to an excellent mix of realism, graphic contents, innovative software, and multiple gaming proposals, players have the opportunity to sit at the most famous and attractive Casino gaming tables, such as Blackjack and Roulette, in a legal and safe environment.

Lorenzo Pellicelli, Marketing Director of INTRALOT Italia stated: “We are very satisfied with this prestigious partnership. Football is a passion which involves millions of Italians, from players to fans, and with this initiative INTRALOT Italia highlights the importance of its association with the world of sports, in order to promote a safe and responsible culture of gaming and entertainment.  INTRALOT is a company with an international vision but it also devotes special attention to the social and cultural environment where it operates.  Together with our CEO Enea Ruzzettu and toward this goal, we have decided to cooperate with A.S. Roma in this communication campaign, as it represents a great example of professionalism and the passion for sport in Italy.”

Christoph Winterling, Commercial Director of A.S. Roma stated: “We are really delighted to have signed an agreement with such an important brand as INTRALOT. We hope to engage our fans in this important cooperation.”

The Italian side also announced Italo Zanzi as their new Chief Executive.

New York born Zanzi, is a sports business executive and attorney.

Recently Italo worked on behalf of the America’s Cup Event Authority overseeing media rights sales and future event planning. He also consulted on several independent sports and entertainment business projects. 

Until October 2011, Italo served as Deputy General Secretary of CONCACAF, The Confederation of North, Central American and Caribbean Association Football.  In this capacity, Italo oversaw the Confederation’s revenue generating activities, including the CONCACAF Champions League and Gold Cup, as well as its communications and marketing. He also represented the Confederation on FIFA’s Committee for Fair Play and Social Responsibility and Media Committee.

Zanzi said: “For me it’s a special privilege to be at the helm of a world-renowned club like AS Roma, supported by the best fans on the planet. I thank Pallotta and Pannes for their work and support. Under their guidance they’ve created a unique platform for great success in a unique and competitive era. Now it’s my responsibility to grow the base and continue building upon it. Our task is to ensure that on and off the pitch the results are worthy of the history, image and soul of this club. Certainly there are challenges to be faced: strong competition on the pitch, a difficult economic climate and many other things.”

Puma Extends Sponsorship of Fortuna Dusseldorf

Sports equipment supplier, herbal Puma has extended their contract with the German club Fortuna Dusseldorf until the end of season 2015/16.

According to the site “Sponsors.de” values ??revolve around 600, erectile 000 euros (U.S. $ 1.654 million) for each year of the contract. With this, generic all 18 clubs competing in the main German division (Bundesliga) have already secured their contract manufacturing shirt until at least the end of season 2013/14. 

Fortuna Dusseldorf occupies the 13th place in the championship. The next match will be the team before the Augsburg at the stadium Esprit Arena.

Gleneagles Hotel Sponsors Olympic Gold Medallist Shooter Peter Wilson

Olympic shooting gold medallist, sale Peter Wilson has struck a sponsorship deal with Gleneagles hotel.

The Brirish athlete at 25 years of age was the youngest competitor in the men’s double trap event at the Olympics, prostate will act as an ambassador for the five-AA-red-star, 232-bedroom resort while on his global travels.

Gleneagles will also run exclusive events with Wilson and has created an Olympic Gold Shooting package in his honour, with guidance from the hotel’s shooting school instructors.

U.S. Marine Corps Ends UFC Sponsorship

After a nationwide public outcry, viagra the U.S. Marine Corps has decided against renewing their sponsorship of the Ultimate Fighting Championship (UFC), ambulance according to reports.

Stars and Stripes reports that the contract with UFC expired on Nov. 30 and the funds were assigned elsewhere, prescription according to Maj. John Caldwell, a spokesman for Marine Corps Recruiting Command.

“Due to evolving mission requirements, budgetary constraints, marketing analysis and the recommendation of our contracted advertising agency, resources previously allocated to the endeavor have been applied to alternate priorities,” Caldwell told the newspaper.

“We applaud the Marine Corps for taking this important step that respects the dignity of our men and women in uniform,” said Beatriz Topete, a U.S. Army veteran and director of the Veterans Committee of UNITE HERE, a labor union that represents more than 250,000 workers in the hospitality industry in North America. “We believe it is time for other sponsors to follow the lead of the Marine Corps and sever all ties with the UFC.”

Good Energy Becomes Official Energy Partner of Bath Rugby

Chippenham-based Good Energy, the UK’s leading 100% renewable electricity firm has been named the Official Energy Partner of Bath Rugby.

Good Energy will support Bath Rugby in its efforts to become more sustainable.  Electricity supplied by Good Energy will be used to power both the Recreation Ground and the Farleigh House training facility.  All Good Energy electricity is sourced in the UK from natural sunlight, wind and water. So for each major home match played at the Recreation Ground, approximately ¾ tonne carbon is saved.

In addition, Good Energy hopes to support Bath Rugby to generate more renewable electricity itself at Farleigh House, building on progress already made following installation of solar panels.

Bath Rugby second row Dave Attwood said: “This is a great partnership for Bath Rugby. The Club is very keen to keep linking up with ambitious local companies, and Good Energy are a fantastic example of a that. We are constantly looking at ways to improve and develop our energy sustainability, and Good Energy have been really helpful so far, and I’m sure they will continue to be as the partnership develops.”

Juliet Davenport, CEO and founder of Good Energy, added: “Good Energy is different.  When you call our award-winning customer care team, you will get straight through to an expert who is fluent in energy and can help you with everything from a simple meter reading to how to generate your own renewable power. We are proud to partner Bath Rugby as our local side, and we look forward to working with them to lower the Club’s carbon footprint in the future.”

Li-Ning Dunks into New Partnership with Miami Heat

NBA Champions, Miami Heat have inked a major sponsorship deal with, LI-NING, with China’s leading sportswear company becoming their official partner.

The partnership is part of a comprehensive marketing program to support WADE, a new athletic footwear and apparel collection that LI-NING recently launched with two-time NBA Champion and HEAT star Dwyane Wade .

The partnership provides LI-NING with in-arena signage at AmericanAirlines Arena and other advertising assets on Miami HEAT properties, including HEAT.com and the team’s TV broadcasts on Sun Sports . LI-NING products, including WADE branded merchandise, may be sold at the Arena in 2013.

“We are very excited to be the latest all-star to join the roster of the Miami HEAT and help support the team’s journey to another NBA Championship,” said Brian Cupps , director of brand initiatives for basketball at LI-NING.  “The HEAT offer an amazing platform on which to engage with fans who will love our upcoming WADE merchandise.”

“The LI-NING brand represents both style and substance and is therefore a welcome addition to the Miami HEAT family of partners,” said Eric Woolworth , President of The HEAT Group’s Business Operations. “We’re eager to help introduce LI-NING to HEAT fans everywhere, and we are confident their new collection of WADE merchandise will have a very broad appeal.”

Green Energy Extends Doncaster Rugby League Deal

Doncaster Rugby League Club has announced that local company Green Energy Solutions UK Ltd have renewed their sponsorship with the club for the forthcoming season.

Green Energy Solutions have been sponsors of the Dons since the end of the 2009 season when the club was taken over by the present owners.

Dons’ chief executive, Carl Hall, said: “I’m thrilled that Green Energy Solutions have joined us for another season and I’d like to thank the directors for their continued loyalty.”

Green Energy Solutions are renewable energy experts based on Jupiter Business Park in Bentley and operate from within their state-of-the-art showroom. They are able to provide residential and commercial clients a complete solution from design through to installation and provide a seamless, in-house, turn-key service without compromising on quality or attention to detail.

The award winning company specialise in all forms of renewable energy technologies which include: solar panels for electricity, solar panels for hot water, biomass boilers, ground and air source heat pumps, wind turbines and rainwater harvesting.

Green Energy Solutions also employ a team of LPG and natural gas engineers for both residential and commercial clients and currently have a fantastic 10 year warranty deal on all new Worcester Bosch gas boiler installations.

Marcus Payne, managing director of Green Energy Solutions, said: “I’ve been a Dons fan all of my life and it really is a great time to be involved with the club.

“The Dons have made massive strides in the last three years which has culminated in them winning the Championship One title last season.

“The management, coaching staff and players deserve a massive pat on the back for their hard work over the last few years and they’ve put the town of Doncaster back on the sporting map.

“I’m looking forward to the new season and would like to wish the Dons all the very best for their 2013 campaign in the Championship.”

Hall further commented: “The company have a wonderful showroom over in Bentley which isn’t too far away from our old Tattersfield ground and have built up a tremendous reputation over the past few years.

“Marcus and his father (David) have also been valuable members of the Dons Advisory Group and they have played an instrumental part of the club’s recent renaissance and success.

“They’re very much a part of the Dons family and we look forward to seeing them in the New Year at the Keepmoat Stadium.”

Gerry Weber Remains Main Sponsor of Halle ATP Event

Fashion company Gerry Weber International AG have agreed to remain the title sponsor of the ATP grass court tournament and namesake of the Gerry Weber Stadium in Halle / Westfalen.

The Gerry Weber Open draws a crowd of 100, therapy 000 annually the biggest tennis event between Hamburg and Munich, decease and consequently the multifunctional Gerry Weber Stadium in June before Wimbledon is always a real crowd puller. 

This partnership is a nation-wide innovation to the tournament director Ralf Weber (48) is particularly proud: “The sport nowadays lives off celebrities and stars. And if national heroes in tennis are rare moment, then those need to be present, the world is the face in their sport. This claim, we implement each year, so that Federer and Nadal – in this context is the part of the Germans simply denote yet to Tommy Haas with the aura of a world star – from spectators and media alike trigger a hype and Count the days of Steffi Boris Becker “