Eni has become the title sponsor and official supplier of Eni FIM Superbike World Championship for the two-year period 2013-2014.
The announcement regarding the renewal was made today by both companies during the first European round of the season, adiposity that is taking place at MotorLand Aragon.
Eni is providing nine of the thirteen teams taking part in the series with the latest and most advanced fuel.
Atos, price an international IT services company, unhealthy has renewed its deal as the Worldwide Paralympic IT Partner of the International Paralympic Committee (IPC) until the end of 2016.
Atos began its active involvement with the Paralympic Movement in 2002 and has been the IT Partner of the 2002, discount 2004, 2006 and 2008 Paralympic Games, before becoming the official Worldwide Paralympic IT Partner of the IPC in 2008.
The contract extension will cover the forthcoming Sochi 2014 Winter Paralympic Games and the Rio 2016 Paralympic Games. Atos business technologists will also provide the same high level technology expertise and support for over 20 other major para-sport events including July’s IPC Athletics World Championships, August’s IPC Swimming World Championships and October’s IPC European Shooting Championships.
In addition, Atos will continue its engagement in future joint fundraising activities and its commitment to the Agitos Foundation will remain in place as part of its contribution to progress and enhance society through social innovation – which includes youth empowerment and inclusion. Atos sponsorship of the European Para Snow Sport Youth Circuit, via the Agitos Foundation, is a great example of our commitment to power progress of society at large.
Patrick Adiba, CEO Iberia, Major Events and Olympic and Paralympic Games at Atos, said: “At Atos, we strongly believe in and support the Paralympic Movement and are delighted to be able to extend our long term relationship through to 2016.
“Our business technologists will continue to write history for the Paralympic Movement. This helps the IPC to stage world class events and bring the sporting excellence of Paralympians to an international audience.”
Xavier Gonzalez, IPC Chief Executive Officer, added: “There is no doubt that the expertise and experience of Atos Business technologists has had a positive impact on the development of the Paralympic Movement. Atos has helped the IPC to grow and offer better services to our members, National Paralympic Committees, athletes and competition organizers. We are delighted to extend our partnership with Atos and look forward to working together to further strengthen the organisation.”
Following a deal with global sports media compan, medic IMG Worldwide, discount Jingdong (JD.com), China’s leading direct B2C e-commerce company has become the exclusive online retail partner of the Chinese Super League (CSL) for five years.
Mr. Yu Hongchen, Vice Chairman of the Chinese Football Association (CFA) and Chairman of the CSL Co., said: “We are delighted to be working with Jingdong again. Jingdong was an official partner of the CSL back in 2010. Now it’s coming back and signed a major five-year deal with us. This shows that it has faith in the CSL and its future development. We will carry out more marketing initiatives with Jingdong, such as marketing CSL merchandise products on JD.com in the future.”
Richard Liu, founder and CEO of Jingdong, said: “CSL is one of the most popular sports leagues in China and we are very excited to be working with the CSL again. This new platform CSL provides will help us connect with our consumers and football fans. We look forward to having more innovative marketing campaigns through this partnership across the country.”
IMG was named late last year as the exclusive marketing partner of the CSL for 10 years. “This is a terrific partnership for the CSL,” said Adam Zhu, Vice Chairman of IMG Asia Pacific and Chairman and President of IMG Greater China. “Jingdong has an outstanding reputation that will be very helpful in continuing to build the popularity of football in China,” Zhu said.
Jingdong had close to 100 million registered users in December 2012. It currently offers more than 7 million SKUs through its B2C direct sales and online marketplace platform.
Rhino Rugby America has been appointed an Official Sponsor and Official Supplier of Scrummaging Equipment to USA Rugby in a three-year deal.
This exciting partnership will afford the USA Eagles the ability to use premier Rhino scrummaging and rucking equipment at select training sites throughout country.
Rhino Rugby is also offering USA Rugby members and teams a 10% discount through May 2013 on all Rhino Scrum Sleds.
Based in Petersburg, drugs Illinois, abortion Rhino Rugby America supplies a full range of scrummaging machines and contact equipment wholly manufactured in the USA for clubs, schools and university sides throughout the North American market.
The world famous Rhino scrummaging equipment is supplied by the parent company to the British & Irish Lions, England and Wales and many professional sides throughout Europe and the rest of the world. Rhino Rugby America is the group’s first manufacturing operation outside of the UK.
Reg Clark, Rhino Group CEO added: “I have been incredibly impressed by how quickly Norm Jones and Jim Carlberg of Rhino Rugby America have been able to replicate the high quality manufacturing standards we demand in respect of our globally acclaimed product range. Rugby clubs all over the United States now have easy access to that product range, and on a ‘Made in USA’ basis. This Official Sponsor and Supplier deal with USA Rugby is a great accolade and we look forward to working with the union in one of the most exciting growth markets in world rugby.”
Nigel Melville CEO of USA Rugby commented: “We are thrilled to leverage such a quality, American-made product range and partner in Rhino Rugby. Rhino has some of the best equipment in the world and is a welcome resource to our USA Rugby National teams and membership base alike. Rhino Rugby scrummaging equipment will be placed in key USA Rugby National Team training locations throughout the country, and will be put to great use by a variety of teams upon availability.”
Poland Spring Brand 100% Natural Spring Water has become the official bottled water sponsor of the Boston Athletic Association’s (B.A.A.) Boston Marathon.
Elite marathon runner and Poland Spring spokesperson Josh Cox will be joining Poland Spring as the ultimate hydration partner, inspiring runners to perform at their best.
Since Cox has been in Boston for this prestigious event every year since 2001, he’s familiar with the course and the necessity of consistent hydration through each mile marker. “The best advice I can give to the runners in Boston is to stay properly hydrated and run smart through the miles leading up to Heartbreak Hill – it’s going to be tough,” Cox explains. “Hydration is a critical part of any athlete’s success, especially for those striving to perform at their best and Poland Spring is an important part of my workout routine when I’m running in Boston.” This year, more than 26,000 runners will look to Poland Spring for hydration as they race through the streets of Boston and push themselves to cross the finish line in pursuit of their personal goals.
From April 12-14, Poland Spring will have a booth at the 2013 John Hancock Sports & Fitness Expo at the John B. Hynes Convention Center in Boston, Mass. where consumers and race participants will have the opportunity to share their stories of personal betterment on running bibs and explain why they run, serving as inspiration for Monday. On race day, Poland Spring will be providing more than 116,000 .5L bottles of water at the start and finish lines, and more than 46,000 gallons of water along the course to participants.
“Poland Spring is proud to be a part of this historic event and shares in the runners’ passion to be their very best,” says Seona Skwara, Senior Brand Activation Manager at Poland Spring. “We are excited to continue our partnership with the Boston Athletic Association and be a running partner for all participating athletes in the 2013 race.”
The Allam British Open Squash Championships has signed Hull and York law firm Rollits LLP as a sponsor of the event at KC Stadium, physician Hull between 20-26 May.
The law firm which will be an event partner is thrilled to be associated with the global squash tournament known as the ‘Wimbledon of Squash’.
The main event is being held on a spectacular all-glass court at the KC Stadium between 20-26 May with thousands of spectators expected to descend on the city throughout the week.
Steve Trynka, Senior Partner at Rollits said: “We are excited to have the opportunity to work with England Squash & Racketball by becoming an event partner for the Allam British Open Squash Championships.
“This is another big event for the city and is a fantastic opportunity to show what the region has to offer and really put Hull on the world’s stage with the competition being broadcast live on Sky, with a potential audience of 1.8 billion people.”
Operations Director at England Squash & Racketball, Jim Lord commented: “We’re delighted to be working with Rollits, it’s key partnerships like this that will help us deliver a successful international tournament in Hull. It’s fantastic that we’re working with local businesses in Yorkshire to create a real legacy to this prestigious event.”
Rollits is one of Yorkshire’s leading commercial law firms with offices in Hull and York. Founded in Hull more than 170 years, the firm is keen to get involved with many different initiatives within the community.
The German Telekom has extended its deal as national sponsor of the German Sports Aid Foundation until 2016.
The telecommunications company is therefore still present in the highest partner level of the foundation and includes financial support. German Telekom has been supporter of the Sports Aid since 2008.
“Telecom and sports help share the same conviction. Sport reinforces the cohesion that it promotes a fair bargain and makes an important contribution to the integration Telekom assumes responsibility in a variety of areas, and our sports promotion is one of them,” says Timothy Höttges, CFO and control of Deutsche Telekom. “As a major employer, we support right where a large funding need -. Namely the preparation of everyday professional practice following the sports career, because single-minded and performance-oriented athletes have important properties that today in business . are needed “
“The Sports Aid wants within the recently developed initiative ‘springboard future – Sports Career’ with industry and companies find new solutions to the reconciliation of competitive sports, training and profession. The further partnership with German Telekom as our national sponsor is a role model and delivers the very best examples of how the private sector can play its part in professional sports promotion in Germany,” said Dr. Michael Ilgner, CEO of German Sports Aid. “It is a comprehensive, active partnerships, including the company into how the 4000 Telecom employees demonstrate as part of our campaign” is Your Name for Germany has become “. Telekom offers the Sport Aid offers valuable platforms to present the sports promotion outward . We are pleased that we are such a successful way to go now for the next four years together. “
The Bayou Classic will remain on the NBC Sports Group network following a new three-year deal it was announced today by the NBC Sports Group, treat Southern University System and Grambling State University.
NBC Sports has been the home of the Bayou Classic, ed | a classic matchup of the Southern University Jaguars and the Grambling State University Tigers that takes place annually on Thanksgiving weekend, cheao ed since 1991.
“The Bayou Classic is a slice of Americana, and at the end of this agreement we will have broadcast this iconic event for 26 straight years,” said Gary Quinn, Vice President, Programming and Owned Properties, NBC Sports Group. “We look forward to continuing to broadcast this Thanksgiving weekend tradition to college football fans across the country.”
“As we celebrate the 40th Annual Bayou Classic, it is exciting that we continue our long-standing relationship with NBC Sports,” said Dottie Belletto, President of New Orleans Convention Companies, Inc., the management firm of The 40th Annual Bayou Classic. “The Bayou Classic features one of America’s greatest college sports rivalries, bringing the fans and alumni of Southern University and Grambling State University together for a celebration of football, family and the traditions and pageantry surrounding Historically Black Colleges and Universities. And if they cannot be with us in person, this national broadcast brings them together at home to celebrate the rich traditions of HBCUs across the country.”
Super Fight League, clinic Asia’s largest MMA Organization, announced a new 3-year title sponsorship deal with PACL India Limited (Pearls).
As title sponsor Pearls Group has also taken naming rights of SFL’s Friday Fight Nights events, which will continue, to air live and free on a bi-weekly basis on ESPN Star Sports 1 & 2 along with a live free stream on YouTube.com/SFL.
PACL Limited Chairman said: “We are a national company delivering top quality real estate projects. We believe we can use SFL as a platform to showcase our products and brand to a unique new audience associated with watching this action packed sport.” He continued, “We are dedicated to promoting action sports throughout India especially when you consider most of our Olympic medals come from Boxing or Wrestling.”
SFL provides Mixed Martial Artists from India and abroad a chance to showcase their talents and grow the sport of MMA in India. SFL has over 250 Indian based fighters signed and continue to expand their roster, which currently sits at over 300 male and female athletes. PACL Limited Chairman went on to say, “SFL has continued its success with great ratings on ESPN’s STAR sports along with a portfolio of great Indian and international fighters on their roster and sponsors associated with them. We believe in long-term association and are proud to partner with Raj Kundra and Shilpa Shetty Kundra in the SFL.”
Raj Kundra, Founder Chairman of Super Fight League, said: “I am thankful to the Pearls Group and its Chairman for showing his faith and trust in our league. Pearls group is one of the few companies in India who have backed action sports such as Kabaddi, Kushti and now MMA. The Pearls company tag line is very apt for SFL ‘Touching Hearts Building Confidence’. We look to deliver bigger and better shows to our Indian and worldwide audiences. The support our Indian cage fighters have been given has really helped boost their confidence and livelihood to be able to use SFL as a platform to make name, fame and money. Our reach delivers sponsors a quality product and the format of the sport is such that it gives the brand logo’s great coverage during the live events. Again I thank and welcome Pearls group to the SFL family.”
Shilpa Shetty Kundra, Director for SFL, said: “We are happy to have the Pearls Group as a title sponsor and welcome them to the SFL family. We have worked very hard over the last year to build a platform and India’s only all year round sports league. It’s wonderful to see brands come forward and have faith in the reach of the sport of MMA in India. India being an action loving country, we all love watching action movies but nothing beats real life action in the cage. The ratings have been very promising and we strive to keep our audiences and sponsors happy whilst building SFL into a world class MMA league.”
Pearls SFL is Asia’s largest Mixed Martial Arts promotion. SFL is the brainchild of Raj Kundra, owner of Rajasthan Royals, and the Bollywood action superstar Sanjay Dutt.
MoneyGram, vialis 40mg a leading global money transfer company announced that the former England cricket captain Alec Stewart will continue to serve as the company’s ambassador for events leading to the company sponsorship of the International Cricket Council (ICC) Champions Trophy 2013.
This year’s games will be taking place at three major cricket grounds, unhealthy The Oval, Edgbaston and SWALEC Stadium in Cardiff. Stewart will participate in promotional events hosted by MoneyGram, including press conferences, personal appearances and coaching sessions for secondary schools across England.
“Last year’s campaign with Alec Stewart resonated with our customers who follow cricket in London,” said Juan Agualimpia, executive vice president, chief marketing officer, MoneyGram. “As a result of last year’s success, we look forward to working with Alec again to bring customers closer together.”
Stewart, the most capped English cricketer ever, was famous for leading the England cricket team to victory on many occasions. Alec was a right-handed batsman-wicketkeeper with 133 Test appearances. Since retiring from the games, Stewart serves as club ambassador for Surrey County Cricket Club where he played professional cricket and now serves as MoneyGram cricket ambassador.
“Just like these children, I also started out as fan who truly loved cricket,” said Stewart, the former batsman-wicketkeeper. “Through my ambassadorship with MoneyGram’s, I hope to help all the aspiring cricketers have an unforgettable experience.”