Core Power, abortion the natural fresh milk-based high protein drink, symptoms today became a national sponsor and the “Official Protein Drink” of the 2014 Reebok Spartan Race, the world’s leading global obstacle race series.

“Our team has developed a superior protein drink for fitness enthusiasts who need to fuel their physically active lifestyles,” said Steve Jones, Chief Executive Officer of fairlife, LLC. “Spartan Racers are serious athletes and inspirational fun-loving people – they need and deserve a better protein drink.”

“Core Power is a natural fit for the 2014 Reebok Spartan Race series and adds another exciting partner to our mission of making Obstacle Course Racing an Olympic sport,” said Joe DeSena, Spartan Race CEO and Co-Founder. “Our Spartan athletes will appreciate this high protein drink with simple and straight forward ingredients that will help them recover from the physical challenge of our races.”

Through the deal every finisher at every Spartan Race will have the opportunity to sample Core Power, which is available in two varieties: the CORE version has 26 grams of protein and 240 calories, and the LIGHT version has 20 grams of protein and 150 calories. 

Core Power will launch its partnership with Spartan Race at Vail Lake Resort in Temecula, California, on Saturday, January 25.

FLW, the world’s premier tournament-fishing organization, and Lew’s, maker of high-quality rods and reels, have announced a sponsorship agreement through the 2014 season. 

Lew’s will receive exposure across all of FLW’s platforms, including its tournaments and Expos, multiple websites, FLW Bass Fishing magazine and the Emmy-nominated “FLW” television show on NBC Sports Network. “FLW” is broadcast Sundays in high-definition (HD) to more than 564 million households worldwide, making it the most widely distributed weekly outdoors-sports television show in the world.

Lew’s rods and reels will also be the official fishing equipment used for the public casting ponds held in conjunction with many FLW events, allowing visitors the opportunity to enjoy a quality casting experience with tournament-proven spinning and baitcasting gear.

Sir Chris Hoy and Richard Whitehead MBE have been announced today as Nissan ambassadors for the car brands Team GB & ParalympicsGB partnership.

The partnership was launched with the #UniteAndExcite campaign that provides fans with exclusive behind the scenes content through to Rio 2016

Hoy and Whitehead will be a key part of Nissan’s #UniteAndExcite campaign that will provide Olympic and Paralympic fans with exclusive behind the scenes access to athlete’s stories and preparation and news of how Nissan’s innovative technology will enhance performance. 

To kick start the activity six time Olympic Gold medallist Sir Chris Hoy features in a high octane, cinematic film which celebrates Nissan’s commitment over the next two-and-a-half years to helping athletes achieve their goals.  The film brings to life the anticipated winning combination of Nissan’s innovation, each athlete’s determination, and the crucial support of the fans under the #UniteAndExcite banner.

In addition Hoy, Whitehead and Nissan will be encouraging fans to use #UniteAndExcite to pass on Twitter messages of support to Team GB and ParalympicsGB athletes at the forthcoming Sochi Winter Games.

Sir Chris Hoy said: “I’m hugely excited to be a part of Nissan’s Team GB & ParalympicsGB partnership. Nissan is famed for its innovation & excitement and its #UniteAndExcite campaign will make the thrill of the Games more accessible to the British public, whilst Nissan’s innovation support will mean a huge amount for the athletes throughout their preparations for Rio 2016.”

Richard Whitehead MBE added: “I have competed in both Winter and Summer Paralympics and hope that by passing on my experience I can be of help to the next generation of British Paralympians. I’m thrilled to be part of Nissan’s plans and as I still have my own aspirations for Rio 2016 I’m looking forward to working closely with Nissan through to 2016.”

Nissan GB Marketing Director, Guillaume Masurel, added: “We are excited to be launching our #UniteandExcite campaign ahead of the forthcoming Sochi Winter Games laying out our commitment to supporting Team GB and ParalympicsGB over the next two-and-a-half years.

“We couldn’t ask for more inspirational campaign ambassadors than Sir Chris Hoy and Richard Whitehead MBE. We are delighted to be working in partnership with them to mentor and develop Britain’s most promising athletes on the road to Rio.”

Wurth will serve as a primary sponsor of the No. 2 Team Penske Ford Fusion for four NASCAR Sprint Cup Series races in 2014 continuing their original partnership.

Team Penske announced that the No. 2 Wurth Ford, price with former series champion Brad Keselowski behind the wheel, symptoms will make its debut on March 23 at the Cup Series race at Auto Club Speedway, in Fontana, Calif. Wurth will also be an associate sponsor on the No. 2 Team Penske Ford for the balance of the 2014 season.

The Wurth Group first partnered with Team Penske in 2012 and the leading automotive, industrial and woodworking supply company has served as a primary sponsor for the team in the NASCAR Nationwide Series and an associate partner on the No. 2 Miller Lite Ford Fusion over the last two seasons.

“We are very excited about continuing our relationship with Team Penske and Brad Keselowski,” said Robert Stolz, Wurth North America Chief Executive. “Since our relationship started two years ago, many of our customers and associates have enjoyed the partnership and we look forward to taking this to the next level with the Wurth Car now in the Cup Series. We consider Brad to be a part of our Wurth family of businesses, and we cherish being associated with Roger Penske and his extraordinary organization. This promises to be another fantastic year for Wurth Racing.”

While this season marks just its third season as a partner in North American motorsports, Wurth has been actively involved in European racing for over 30 years supporting teams in various disciplines including Formula One and the DTM Series.

“Wurth is a global leader in the automotive and industrial supply business and we are excited to have them join the No. 2 Ford team as a primary sponsor this season,” said Roger Penske. “Wurth has brought value to our company and to our partners as well. This demonstrates the commitment of Team Penske to building lasting business relationships and we will work together with the Wurth team to continue to grow this partnership.”

Cresa, hospital North America’s leading tenant representation firm, order have extended their endorsement deals with PGA Tour professional Brendan Steele and LPGA Hall of Fame golfer Amy Alcott. 

In addition, site the firm is now a sponsor of legendary golfer Fred Funk, who currently plays on both the PGA Tour and the Champions Tour.

CEO Jim Leslie said: “Sponsoring Brendan, Fred, and Amy is a natural fit for Cresa. Just like us, they are specialists, and they are successful at the highest level. They have skills that set them apart, just as Cresa does. We’re excited to be their sponsors.”

 

Airbus will be the title sponsor for the LPGA tournament in Mobile, recipe Alabama this spring.

The tournament will be known as the Airbus Mobile Bay LPGA Classic and will be held May 22 to 25, erectile | 2014 at RTJ Magnolia Grove in Mobile, Alabama.

“Mobile has a strong legacy of hosting the best women’s golfers in the world,” said John Cannon, president of the Robert Trent Jones Golf Trail. “With Airbus as the new title sponsor, this tournament will be an even larger international event. Not only will we get to see some of the world’s best athletes compete, but the international exposure and economic impact are tremendous. With the Airbus LPGA Classic on the Robert Trent Jones Golf Trail in 2014, the eyes of the international golf community will be on America’s original golf trail.”

“Without a doubt, the past few years have been very exciting for Mobile, Alabama. The announcement that Airbus would be assembling A320 Family aircraft in its first U.S.-based production line in Mobile capped a long campaign that brought the community, elected officials and business together and put Mobile on the international stage within the aviation community. Now, Airbus is proud to combine its name with another event which puts Mobile on the international stage in another arena: ladies professional golf,” said Allan McArtor, Chairman of Airbus Americas and effective March 1 Chairman and CEO of Airbus Group Inc.

“The event in Mobile has become a fixture on the LPGA Tour schedule and we look forward to working with Airbus to continue a first-class event,” said LPGA Tour Commissioner, Mike Whan. “The southern hospitality of Mobile sponsors, volunteers, and fans is second to none on the Tour!”

“It is great to hear that Alabama will again host some of the most talented golfers in the world next year,” said Director of Alabama Tourism Lee Sentell. “In a short time, Alabama went from not being a golf state to becoming a destination that attracts some of the best tournaments and lots of fans. The substantial economic impact is important to our tourism industry.”