Delhi Daredevils Unveil Quikr as New Principal Sponsor

Indian Premier League (IPL) franchise Delhi Daredevils have announced Quikr.com have come on board as a principal sponsor.

The GMR group owned team has gone for a complete makeover this season with a new look squad, nurse a new logo and a new sponsor.

Speaking on the unveiling Delhi Daredevils CEO Hemant Dua explained: “Quikr has become a ground breaking company in the online classified space and we at the Daredevils are truly excited with this partnership.  It is the coming together of brands that share similar values on an ideal platform where speed, success and teamwork rule and believe it will be the beginning of a long association. Creatigies Communications and Havas Media played a key role in making this partnership happen, we appreciate their efforts.”

The partnership will initially be for a three year period with both sides confident of a long term relationship.

Quikr founder & CEO Pranay Chulet said: “We are excited to partner with DD. Much like our business, T20 games are all about succeeding at speed. The idea is to score Quikr and win Quikr, and we feel we have a great meeting of minds between Quikr and DD on that.”

The Daredevils first match will be in Sharjah against Royal Challengers Bangalore on 17 April 2014.

Sporting Kansas City Selects Official Solar Energy Solutions Provider

Reigning Major League Soccer (MLS) champions Sporting Kansas City have announced a multi-year partnership with Kansas City Power & Light (KCP&L) who will join the team as their official solar energy solutions provider.

The deal also includes the brand becoming a community partner of the El Padrino Soccer League, try a Sporting Club Network member.

“KCP&L is excited to partner with Sporting Kansas City and the El Padrino Soccer League, pills ” said Chuck Caisley, ampoule KCP&L Vice President of Marketing and Public Affairs. “Renewable energy and community involvement are two focus areas for our company and we look forward to this new opportunity.”

In addition to the future installation of solar panels at Sporting Kansas City facilities, KCP&L will have the opportunity to connect with hundreds of soccer players in the Kansas City metropolitan area through its community partnership with the El Padrino Soccer League. KCP&L will help support the league with soccer clinics for youth players and coaches, as well through apparel and energy education among other benefits.

“We are thrilled to announce our partnership with KCP&L. Both of our organizations share similar interests and attributes, the main one being our local ties and our mutual commitment to making Kansas City a better place to work, live and play,” said Jamie Guin, Vice President of Corporate Partnerships at Sporting Kansas City. “We look forward to a fruitful relationship with KCP&L and its entire organization for the long term.”

London Triathlon Seals New Official Hydration Partner

Energy drink supplier POSI+IV has become the official hydration partner of the London Triathlon and the Leukaemia & Lymphoma Research Blenheim Palace Triathlon.

Following their UK and Ireland launch in March 2014, cough  POSI+IV has signed a three year sponsorship deal with the UK’s leading triathlon events until 2016.

The London Triathlon is the world’s biggest triathlon event, mind taking place on 2-3 August 2014 with over 13,000 participants and 30,000 spectators. 

The Leukaemia & Lymphoma Research Blenheim Palace Triathlon, known as the season opener and best event for first-timers, is the UK’s second largest triathlon with over 7,000 participants and the UK’s most picturesque event taking place at the World Heritage Site, Blenheim Palace.

James Robinson, IMG Challenger World Managing Director said: “We are thrilled to be working with a new innovative brand like POSI+IV which embraces the Can Do Attitude like our amazing participants. The brand will be a great addition to our events and I’m sure our participants will look forward to trying the product.”

Commenting on the sponsorship deal, Nicholas Hampson from POSI+IV said: “POSI+IV are proud to be associated as the sole energy drink sponsor of the London and The Leukaemia & Lymphoma Research Blenheim Palace triathlons. POSI+IV look forward to supporting both amateur and professional athlete’s tough training regimes in the run up to this year’s events.”

Club Car Becomes Official Golf Cart Supplier for Solheim Cup 2015

Golf club manufacturer Club Car has been named the “Official Golf Cart Supplier” for the Solheim Cup 2015.

Both Solheim Cup Captains will receive a Golf Cart in their team colours during the event. Club Car will also provide a vast contingent of golf carts for the smooth running of the logistic side of this major event including mechanics and servicing. 

Dirk Müller-Haastert, health CEO of the Cart Care Company, viagra who distribute Club Car throughout Germany, said: “We are proud to be Official Golf Cart Partner for the Solheim Cup 2015 and are excited to be supplying the biggest golfing event that has ever been staged on German soil.

“During conversations with officials we have recognised that not only the quality of our vehicles is highly valued, but also our willingness to support and help to realise such an event. Our ability to present specific tailored solutions is also highly appreciated. We are certain that the Solheim Cup 2015 will be one of the greatest golfing events.”

Fashion Brand Robert Graham to Sponsor KV Racing’s Townsend Bell at Indy 500

Fashion house Robert Graham has announced today that the brand will serve as the primary sponsor for the No. 6 KV Racing Technology Chevrolet/Dallara/Firestone entry in the 2014 Indianapolis 500 driven by Townsend Bell on May 25th at the Indianapolis Motor Speedway in Speedway, Indiana.

“We are very pleased to associate Robert Graham with Townsend Bell for the 2014 Indianapolis 500,” said Michael Buckley, Chief Executive Officer of Robert Graham. “Partnering with Townsend is a strategic brand fit, providing a fun and exciting platform to reach millions of IndyCar fans and gain positive brand exposure. Townsend is an extremely talented driver, knowledgeable commentator and athlete who fully personifies the Robert Graham lifestyle. The Robert Graham team and our fans around the world are cheering for him.”

Bell, a 38-year-old American, competes in the TUDOR United SportsCar Championship driving for AIM Autosport with Ferrari. Bell, who will be contesting a major U.S. based open-wheel event for the 12th season, will be making his eighth start at the Brickyard. In seven previous Indy 500’s he has a best starting of fourth, in 2011, and has earned three top-10 finishes with a best showing of fourth in 2009, coincidentally, while competing with KV Racing Technology.

“As a long time Robert Graham enthusiast, I can’t think of a better ‘fit’!” said Townsend Bell. “I think race fans will love the paint scheme.  If the car is as fast as Robert Graham’s customer base is growing, we’ll be in great shape on race day. Pop those collars, roll back the cuffs, it’s time to get it on!”

“I am very pleased to have Townsend and Robert Graham join KV Racing Technology for this year’s Indianapolis 500,” said Jimmy Vasser, co-owner of KV Racing Technology. “Townsend has a lot of experience at the Speedway and did a great job the last time he drove there for us. I think the entire team will benefit from his knowledge as we go through our program in preparation for the Indy 500. Also, with Robert Graham on board I think we will be the best dressed team in the paddock during the month of May.”

32Red Replaces Blackthorn as Rangers New Shirt Sponsor

Scottish League One champions Rangers FC have announced today  a new shirt sponsorship deal with online casino company, 32Red.

32Red will sponsor Rangers for the next three seasons starting from July 2014. They will replace current shirt sponsors Blackthorn.

This new partnership with Rangers will provide 32Red with a strategic platform to further increase awareness of their brand providing the online casino company with extensive visibility in the stadium bowl and across the Club’s digital and media platforms as well as access to Scotland’s largest football fanbase. 

Rangers Chief Executive Graham Wallace commented: “We are delighted to announce today a three-year shirt sponsorship deal with 32Red, the UK’s premier online casino company. 

“We look forward to working closely with them over the next three seasons in a partnership that we believe will be hugely beneficial to both parties. 

“We are in the process of rebuilding Rangers Football Club and alliances with blue chip companies such as 32Red will assist us on our journey back to the top of Scottish football. 

“We would like to thank our current shirt sponsor Blackthorn and Tennent Caledonian Breweries for their ongoing support of the Club during a very difficult period.” 

Ed Ware CEO of 32Red commented: “We are delighted to be working with Rangers Football Club and look forward to being part of the continued rise and return of the Club. 

“32Red has a history of successful football club sponsorship deals and we look forward to the next three seasons and our new and proud association with a club with such heritage and potential.”

32Red have previously sponsored English Premiership sides Aston Villa and Swansea.

Bernard Richards Becomes Official Timepiece of Virginia International Raceway

American road circuit Virginia International Raceway has announced Bernard Richards Manufacture (BRM) as the official timepiece of the track.

BRM, shop a French watchmaking manufacturer, adiposity has signed on as a multi-year sponsor for VIR.

“BRM has always been a favorite of many of racing’s elite,” said Connie Nyholm, CEO and owner of VIR. “At VIR we pride ourselves on our rich past and promising future. Partnering with an organization like BRM that knows luxury is in the details like we do at VIR was a natural fit and one we’re incredibly excited about.” 

As part of the partnership, BRM will have signage throughout VIR and an official “BRM Countdown” clock will be featured on VIR’s website to show the amount of time remaining until VIR’s next race or event. In addition, BRM Chronographes will be sold onsite at VIR in the TMI Racing Products store and online at www.virnow.com. 

“VIR is one of the most exciting road courses in America and a favorite of drivers and fans like myself,” said Dean Ross, director of business development for BRM Americas. “We’re thrilled to be the official timepiece of the track and serve as a sponsor and partner in the years to come.”

Konica Minolta Sponsor Wayne Taylor Racing for United SportsCar Championship

Wayne Taylor Racing today announced that it has reached an agreement with Konica Minolta Business Solutions U.S.A., Inc., to become the new primary sponsor of its No. 10 Chevrolet Corvette Dallara Daytona Prototype for the 2014 Tudor United SportsCar Championship.

The first race for the team in the new Konica Minolta colors was the Tequila Patron Sports Car Showcase Saturday (April 12), as part of the 40th annual Grand Prix of Long Beach Verizon IndyCar Series weekend, where Wayne Taylor’s sons Ricky and Jordan will partner together to drive the No. 10 Chevrolet Corvette Daytona Prototype.

“We are so proud and incredibly happy to enter into this partnership with Konica Minolta,” said team owner and three-time sports car racing champion Wayne Taylor. Taylor’s younger son Jordan Taylor and longtime partner and former co-driver Max Angelelli blazed to the 2013 driver’s championship in the final season of the GRAND-AM Rolex Sports Car Series, in their No. 10 Corvette DP.

“After winning the championship last year, and with the merger of GRAND-AM and the American Le Mans Series this year, we knew that we would need to elevate our game in a big way if we were to continue competing for championships in the new Tudor United SportsCar Series. Having a business leader such as Konica Minolta come on board as the title sponsor of my organization just made sense.”

The No. 10 Konica Minolta Chevrolet Corvette Dallara Daytona Prototype enters the weekend’s event in Long Beach second in the championship standings after finishes of second and seventh, respectively, at the opening two events — the Rolex 24 At Daytona at Daytona (Fla.) International Speedway, and the Mobil 1 Twelve Hours of Sebring at Sebring (Fla.) International Raceway.

“The motorsports program is an ideal platform for us to expand our sports marketing efforts while reaching a broader audience,” said Rick Taylor, president and Chief Operating Officer of Konica Minolta Business Solutions U.S.A., Inc. “With this sponsorship, there are clearly a multitude of options available that will help us further the Konica Minolta brand and we are really looking forward to this first event at Long Beach. Wayne and I have worked together in the past, so we know each other well and we look forward to a productive, long-term relationship.”

AC Milan Welcomes Toyo Tire as Premium Sponsor

Italian Serie A giants AC Milan have announced a new sponsorship deal with Toyo Tire & Rubber Co until June 2016. 

The tiremaker, medicine who will be a premium sponsor said supporting AC Milan will provide significant advantage for the Toyo brand in markets impassioned for soccer, stomach including the Middle East and Russia – two regions the company is contemplating expansion. 

“Companies must win the support of customers amidst fierce global competition. We wish to superimpose ourselves as a global player in the tire industry through the beloved AC Milan club, capsule nurtured under the strict eyes of the Milanista, unforgiving of sloppy performances, and obtain a great deal of knowledge,” said Akira Nobuki, Toyo Tire & Rubber Co. president and CEO. 

“The corporate attitude of Toyo Tires, committed to the world, is expressed in our brand statement “Driven To Perform.” We are honored to take this opportunity to support AC Milan, a club that conforms to our spirit, and we will share our heart as one of the many fans around the world to build a bridge of support.”

Maria Sharapova Becomes Co-Owner of Skincare Brand Supergoop!

Tennis star Maria Sharapova has become the brand ambassador and co-owner of skincare company Supergoop! it was announced today.

Sharapova’s decision to personally invest in Supergoop! supports her ongoing agenda of expanding her business platform, which already includes Sugarpova, a highly successful line of premium gummies, launched in 2012. 

‘’I couldn’t be more excited about my partnering with Supergoop!, a brand I trust to protect my face and body from sun damage. I am a huge fan of the products and my belief in Supergoop’s commitment to offering innovative and smart sunscreen solutions for people of all ages is what’s made me want to invest in the company and help with its long term growth,’’ said four-time Grand Slam Champion Sharapova. 

Sharapova will co-own the brand with Founder and CEO Holly Thaggard.

“Skin cancer is diagnosed more frequently than all of the leading cancers combined, yet it’s primarily preventable. To date, there has not been a broad reaching voice for UV education and we’ve finally found our megaphone in Maria,” said Thaggard. “Maria is the ideal choice to own and champion this position and we value her as our ambassador of ‘suncare as skincare’.”

A former World No.1 and only one of six women in the Open Era to have won all four Grand Slam titles, Sharapova has been ranked by Forbes magazine as the highest paid female athlete in the world for a record nine years. Supergoop! joins Sharapova’s family of partners which include Nike, Porsche, Evian, TAG Heuer, Samsung, Head and Cole Haan.