German sportswear brand PUMA has signed a deal with the Hero Indian Super League to become its Official Ball Partner.

PUMA will be providing match balls for all Hero Indian Super League football matches and also for the club warm up and training sessions. During the league, hospital PUMA will be providing branded ball bags for clubs, herbal which will be handy for storing training balls. 

Abhishek Ganguly, MD, PUMA India, commented, “PUMA since its inception in 1948 has focussed on football and the brand has a rich legacy with the sport. The association with ISL brings in credibility and PUMA is happy to be the official ball partner for the tournament. With the brand belief of Forever Faster, PUMA now aims on key performance speak. The EvoPOWER 1 football uses cutting edge innovation and we are glad to bring such technology to the table.”

The official ball for the Hero Indian Super League 2014 is the PUMA evoPOWER 1 Statement Football.  Hero Indian Super League which is co-promoted by IMG – Reliance, Star India and supported by the All India Football Federation is scheduled to kick off on October 12, 2014.

Medtronic and Twin Cities In Motion, cialis the organizers of the Medtronic Twin Cities Marathon, today announced a five-year, $2.5 million agreement that will keep Medtronic as the title sponsor of the Twin Cities Marathon.

The deal will also include three additional Twin Cities In Motion events through 2020: the TC 1 Mile, TC Family Events, and TC 10 Mile. Additionally, Medtronic will continue to support the Medtronic TC Kids Marathon, a nationally recognized youth running program that promotes exercise, wellness and healthy lifestyles.

Since Medtronic became title sponsor of the four events in 2006, Twin Cities In Motion has seen event participation increase more than 42 percent.

“This partnership clearly has enabled us to do more to promote health and fitness in Minnesota,” said Virginia Brophy Achman, Twin Cities In Motion executive director. “We have more children and family members running in TCM events than ever before, and we will continue to expand our reach with our award-winning TC Kids Program.”

“These world-class events provide an exceptional opportunity for all Minnesotans to come together to run, walk, wheel, volunteer and connect as a community,” says Dr. Jacob Gayle, vice president, Medtronic Philanthropy. “We hope our continued support allows Twin Cities In Motion to continue its impressive growth, while bringing even more people from all over the world to the Twin Cities to celebrate their passion for running and for life.”

Australia’s national netball team have received a boost ahead of the Constellation Cup with Australia’s largest pharmacy retailer Chemist Warehouse teaming up with netball.

The partnership will see the company, with over 270 outlets nationally, join the sport for the next two years as an Official Sponsor of the Australian Diamonds, Real Insurance Netball Test Series and next year’s Netball World Cup SYDNEY 2015, and as Official Category Partner of the ANZ Championship.

“We’re thrilled to have Chemist Warehouse join our growing stable of influential partners, who share in our philosophy of encouraging healthy living for all Australians,” Netball Australia CEO Kate Palmer said.

“It’s reassuring to have the support of Chemist Warehouse as our sport prepares for the one of the biggest years in our history with the Diamonds set to defend their world championship title on home soil when Sydney hosts the Netball World Cup in 2015.”

Chemist Warehouse Chief Operating Officer Mario Tascone is thrilled to become involved with the world’s leading netball nation.

“At Chemist Warehouse we love our sport and we love Australia so we are thrilled to partner up with the Australian Diamonds, a national team that always delivers world-class performances,” Tascone said.

“The Diamonds gold medal-winning performance at this year’s Commonwealth Games was truly inspirational and Chemist Warehouse is honoured to be given the opportunity to sponsor a team that all of us, as Australians, are really proud of.”

“Not only is Chemist Warehouse putting its support behind the Diamonds, but we’re also excited to partner the world’s leading netball competition the ANZ Championship for the next two seasons.

“As well, we’re excited to get involved in growing the sport at a grassroots level through supporting the ANZ NetSetGO program.”

The Australian Diamonds are ranked number one in the world and are defending World Champions and Commonwealth Games gold medallists following victory in Glasgow in August.

The Real Insurance Netball Test Series will see Australia host the second and third Tests of the Constellation Cup against New Zealand’s Silver Ferns in Melbourne (October 8) and Sydney (October 11) followed by a two-Test series against England in Bendigo (October 19) and Canberra (October 22).

The upcoming Test Series will be one of the Diamonds last international matches on home soil before next year’s Netball World Cup, which will see the top 16 netballing nations in world descend on Sydney’s Allphones Arena from 7 – 16 August.

Bath Rugby have announced that Olive Media, the award-winning global digital media company, have joined the Aviva Premiership team as an Official Business Partner for the 2014/15 season.

The partnership will see the international brand featured on the number patch of all the playing shirts, as well as advertising hoards around the Recreation Ground on matchdays.

Managing Director of Bath Rugby, Tarquin McDonald, said of the new partnership: “We’re delighted that Olive Media have come on board this season. As a Club, we’re looking to push the boundaries in many aspects, including our use of technology. In this regard we look forward to working with Olive Media; it is a great business and will be a great partner for us going forward.”

“We’re thrilled to be in partnership with Bath Rugby,” added Neill Friend, Commercial Director of Olive Media. “Sport, and in particular rugby, has played a big part in our lives and to be able to support a world-renowned team such a Bath Rugby is a great honour.”

Fiji Rugby Union has agreed a partnership with Coca Cola Amatil Limited who will be the organisation’s official beverage and refreshment provider.

As part of the deal, Coca Cola will supply beverages and isotonic sports drinks to the national men and women’s teams and also for local key FRU tournaments.

The sponsorship includes the provision of sparkling beverages and powerade isotonic sports drink, powerade drink carriers, drink bottles, and drink barrels for all national teams, women’s teams, Fiji School Boys, in local camps and also at major FRU local tournaments.

Coca Cola General Manager Steven Jowell commented: “Our brands which are Fijian made, reaffirms our commitment to Fiji, ensuring all Fijian rugby players at all levels will engage with our top international brands to lift their performance on and off the field,” Jowell said.

Major League Soccer (MLS) team San Jose Earthquakes have announced today that the club has signed a partnership with Ovations Food Services for the team’s new stadium that will open in 2015.

Ovations Food Services is a nationally recognized food and beverage service provider to over 140 public assembly facilities across North America and a subsidiary of the sports and entertainment firm Comcast-Spectacor. 

“We are proud to announce our partnership with Ovations,” said Earthquakes President Dave Kaval. “Serving fresh, high quality food was extremely important to us as we move into our stadium and they are an ideal partner for our new venue. They have proven to be innovators in the food service industry and together we look forward to providing a fresh approach to stadium concessions.” 

The Earthquakes new stadium features numerous concessions locations throughout the grounds, including the largest outdoor bar in North America, a stand with over 40 varieties of beer on tap and a barbecue stand that will have onsite grills. Most of the locations are framed with reclaimed redwood to create a first class food experience. 

The concessions menu will include a variety of food options, including traditional stadium faire as well as innovative items that represent the local food culture. Additionally, as part of the partnership, the stadium will still feature a wide variety of gourmet food trucks that will be located in the Epicenter Fan Zone. 

“We are extremely excited to be opening our second MLS stadium, and look forward to bringing a very diverse and exciting menu to this new state-of-the-art soccer stadium” said Ovations Food Services Executive Vice President Charlie Neary.

David Starr return to the TriStar Motorsports’ No. 44 Camry this weekend at Kansas Speedway will see Niece Equipment serve as s primary sponsor. 

Niece Equipment has provided clients with reliable products at competitive prices for over 30 years. Their company reputation is built on service, integrity and dependability. They offer the following services: Sales, Rentals, Leases, Financing, Service and Parts. Niece Equipment is located in Austin, TX.

“I’m looking forward to getting back in the race car and excited to have Niece Equipment on board for the Kansas Lottery 300,” said Starr. “I’m fortunate to have the opportunity to partner up with my good friend Al Niece, a former Sprint car driver, and his quality fuel/lube and water equipment company.”

Although Starr has never made a NASCAR Nationwide Series start at Kansas Speedway, he does have 11 starts in the NASCAR Camping World Truck Series, which includes two top-10 finishes. Starr has turned over 1,500 laps at the 1.5-mile Tri-Oval Speedway.

Mixed Martial Arts (MMA) and Ultimate Fighting Championship (UFC) fighter Luke Rockhold has signed an endorsement deal with German sports apparel giant, herbal adidas. 

Rockhold is currently ranked as the No. 5 middleweight fighter on the official UFC Fighter Rankings.  His next fight is scheduled for November 8 against Michael Bisping at Allphones Arena in Sydney Australia.  

“Luke Rockhold is the kind of renaissance athlete a brand dreams of working with,” said Adidas Combat Sports Managing Director Scott Viscomi.  ”He understands what it means to be a professional Adidas athlete, and he does everything we ask of him, in addition to bringing us opportunities.  We are honored to have him on the team with Robbie and look forward to working with them as we continue our mission to add value to the USA combat sports market.”

Rockhold credits hip hop performers Run DMC for enticing him to sign with adidas.

“Ever since Run DMC came out with their shell toes and Adidas track suits, I was hooked. I can’t imagine a better brand to represent,” said Luke Rockhold.  ”I’m looking forward to taking over the MMA world with Adidas Combat Sports.”