TV Asahi Extends Japanese Broadcasting Rights to FINA Events

The International Swimming Federation (FINA) have announced the renewal of the agreement with TV Asahi for the broadcasting rights of FINA competitions in Japan. 

The two brands have been associated since 2001, when the FINA World Championships were held in Fukuoka (JPN), and will continue through the next three World Championships in Kazan, Russia (2015), Guadalajara, Mexico (2017) and Gwangju, Korea (2019).

“TV Asahi is a solid and reliable partner in Japan and we are very satisfied with this long-standing agreement. The quality of broadcasting by TV Asahi and the newest technologies used to enhance the value of the FINA World Championships are well appreciated by the FINA Family,” said FINA President Dr. Julio C. Maglione. “Having a national team with plenty of aquatic stars also gives an added-value to TV Asahi’s important work in the Japanese territory.”

“I am truly happy with the renewal of the FINA World Championships agreement, as FINA properties are undoubtedly one of TV Asahi’s main content in sport. Dating back to the 2001 Championships held in Fukuoka, we have built an amicable relationship with FINA over the years. Looking forward to the 2020 Tokyo Olympic Games and as the value of the sport continues to rise, we are certain that aquatic sports will grow stronger than ever as our ‘killer content’,” said TV Asahi President Hiroshi Hayakawa.

SportAccord Convention 2013 in Saint Petersburg “Sold Out”

SportAccord Convention announced today that registration is ending for the 2013 event in Saint Petersburg, symptoms Russia. Last-minute applications for delegate places for the 11th annual Convention will be accepted until end of business day tomorrow.

The deadline is 17:00 GMT on Tuesday, pills pills 14 May 2013.

SportAccord Convention 2013 will take place from 26-31 May 2013 at Saint Petersburg’s Lenexpo Exhibition Complex.

The 2013 conference sessions provide a truly outstanding line-up of speakers who will address “The State of Our Industry – Examining the Health of Sport.” Keynote speakers are Saatchi & Saatchi CEO Worldwide Kevin Roberts and David Hill, Senior Executive Vice President, News Corporation. Interview of the Day sessions will feature Jean Todt, President of the Fédération Internationale de l’Automobile (FIA), and Stanley Cup-winning ice hockey legend Viacheslav “Slava” Alexandrovich Fetisov, former Minister of Sport in Russia.

For more conference information and a full list of confirmed speakers, visit: www.sportaccordconvention.com.

More Olympic bids with South Africa and Dubai joining

Dubai has announced it will concentrate its efforts on the 2024 Games, while South Africa has again emerged as a serious contender for the 2020 event.

The National Olympic Committee of the United Arab Emirates has estimated that 70% of infrastructure to host the Olympics was in already place or in the planning stages. However, with recent uprising Dubai’s Crown Prince Sheikh Hamdan bin Mohammed Al Maktoum has alluded that 2024 would be a more realistic option.

The Crown Prince who is chairman of the planning commitees said “We fully intend to place a bid once I am totally satisfied that we are prepared to host the greatest sporting event in history in a way that would add value to the Olympic Movement itself,” He added: “Our energy needs to go first and foremost to achieving a just and lasting peace for our youth as the bedrock to a future bid which is most likely for the 2024 Olympic Games.”

Meanwhile in South Africa their Sports and Recreation Minister Fikile Mbalula has stated that a 2020 Olympic bid will be discussed at a forthcoming cabinet meeting. In May, the South African government surprisingly announced it would not support an Olympic bid, preferring instead to concentrate on the delivery of “basic services to all South Africans”. However, International Olympic Committee (IOC) president Jacques Rogge last month stated he believed South Africa is “ready” to host the Olympics prompting renewed speculation about a bid.

“From the ministry of sports, we are quite interested,” Mbalula told Reuters. “So we will go back to cabinet in a week’s time and re-present our case to fit in the information that was not there. In this instance, Durban has put an important bid to us, which is convincing.”

 

Olympic Torch Relay Route & Dates Announced

London 2012 has revealed the first details of the route of the 70-day, 8,000-mile Torch Relay of Britain ahead of next year’s Olympics, starting at Land’s End in Cornwall on May 19, a year from now.

London 2012 officials announced 74 locations where 8,000 torchbearers will carry the flame after it arrives from Greece on May 18, 2012. The relay is being presented by London 2012 Tier One partner Lloyds TSB and Olympic worldwide sponsors Coca-Cola and Samsung.

The torch will pass through England’s major cities, the capitals of Scotland, Wales and Northern Ireland as well as remote outposts including the Isle of Lewis. Dublin is also set to be officially confirmed as a stop on June 7 when it is set to travel from Belfast to the Irish capital, before departing for Glasgow, its first stop in Scotland, where it will spend eight days.

The flame will spend an entire week in London, the staging city for the Games – arriving in Waltham Forest on July 21 – before it is used to light the cauldron at the opening ceremony in the Olympic Stadium on Friday, July 27.

it is estimated that 95 per cent of the population will be within a one hour journey time of the London 2012 Olympic Torch Relay and London 2012 chairman Sebastian Coe stated: “The Olympic Flame will shine a light right across every Nation and Region of the UK and showcase the very best of who we are and where we live.

“The first locations on the route confirmed today give a flavour of the reach the Olympic Torch Relay will have around the UK and how extensive the opportunity for starting to celebrate the London 2012 Olympic Games will be.”

Many thousands more people are expected to celebrate along the route each day and Hugh Robertson, the Sport and Olympics Minister, added: “The Olympic Torch Relay brings London 2012 to the doorsteps of the UK giving everybody the chance to celebrate the London Games.

“It’s a magnificent showcase for the country and a chance to mark the achievements of inspirational people in our communities.”

Coe is due to announce at a press conference later today, May 18, how to apply to become one of the 8,000 people chosen to carry the Torch.

CBS Sports to Air 2014 Blancpain GT Series

SRO Motorsports Group have announced an agreement with CBS Sports Network to air same-day coverage of the 2014 season of the Blancpain GT Series, prescription as part of the long-running CBS Sports Spectacular series.

CBS Sports Network the 24-hour home of CBS Sports, anabolics airs more than 400 live events annually and is widely available in the United States and Canada through local cable, video and telco providers and via satellite on DirecTV Channel 221 and DISH Network Channel 158.

The coverage of the Blancpain GT Series will consist of same day “ as live “ coverage of the Blancpain Sprint Series races, with a subsequent repeat airing. The Blancpain Endurance Series (including the Total 24 hours of Spa) will also be covered through same day one hour highlight programmes.

Stephane Ratel (Founder and CEO of SRO Motorsports Group): “At SRO we are extremely happy to have reached this agreement with CBS Sports Network. In addition to the existing coverage, this means that the Blancpain GT Series is now televised live, or same day as live, across the globe – further proof that our series provides attractive and exciting racing and is appreciated by race fans worldwide.”

Neymar Retains Position as World’s Most Marketable Athlete

Brazilian soccer player Neymar has been ranked as the most marketable athlete on the planet again, order topping SportsPro’s annual 50 Most Marketable Athletes list, mind produced in association with Eurosport, for a second successive year.

It is the first time that an athlete has retained the title in the four years SportsPro has published the list, which ranks athletes from across the world according to their marketing potential over the next three years. Criteria included age, home market, charisma, willingness to be marketed and crossover appeal. LeBron James and Usain Bolt have previously headed the list.

FC Barcelona player Lionel Messi was ranked second this year, with Northern Irish golfer Rory McIlroy taking third place. The full World’s 50 Most Marketable Athletes list, in association with Eurosport, is published in the June edition of SportsPro magazine.

SportsPro editor-in-chief David Cushnan said: “We ranked Neymar as the most marketable athlete in the world last year and there was really no argument for demoting him this time round. He is poised to be the star of next year’s World Cup, in Brazil, and he still has a blockbuster move to a European club potentially ahead of him. His superstar status and obvious talent make him a magnet for brands in one of the world’s rising economies. He’s everything a brand would want in an endorser and all the signs are his career has not even peaked yet.

“This year’s list also recognises the huge potential for brands in women’s sport, with more female athletes than ever making our 50 and the WTA stars showing the way to their peers. There is also recognition of the huge growth potential in Paralympic sport, with Alan Oliveira poised to be the poster boy for Rio’s Games in three years’ time.”

This year’s list features more women than ever before, 14, including five representatives from the Women’s Tennis Association (WTA) Tour – Sloane Stephens, Victoria Azarenka, Caroline Wozniacki, Maria Sharapova and Laura Robson. The other women on the list are golfers Yani Tseng and Stacy Lewis, racing driver Danica Patrick, swimmer Missy Franklin, skier Lindsey Vonn, ice skater Kim Yu-Na, soccer player Alex Morgan, jockey Katie Walsh and cricketer/soccer player Ellyse Perry.

There are 19 new entries, including Vincent Kompany, Virat Kohli and David Rudisha. There are representatives from 23 countries, with 17 coming from the USA and seven from the United Kingdom.

The list features nine soccer players, including four from the Premier League – Kompany, Jack Wilshere, Shinji Kagawa and Gareth Bale. There are eight representatives from tennis, six from motorsport, five golfers, four basketball players and two each from athletics, ice hockey and boxing. Cricket, American football, swimming, baseball, snowboarding/skateboarding, cycling, mixed martial arts, skiing, ice skating, racing and para-athletics are all represented by a single athlete. Perry, who plays both cricket and soccer for the Australian national team, completes the 50.

Istanbul confirm bid for 2020

Istanbul have entered the race for September 13th 2013 in Buenos Aires.

This will be the announcement date for the 2020 Olympic Games. 

Turkey’s Prime Minister Recep Tayyip Erdogan officially confirmed Istanbul’s bid for the 2020 Olympics and Paralympics.

The announcement was made during a speech to open the European Youth Olympic Festival at the H. Avin Aker Stadium in Trabzon.

The city previously mounted four consecutive failed bids, for the 2000, 2004, 2008 and 2012 Olympics.

Istanbul will face Madrid, Rome and Tokyo and, possibly, Doha.

“These Games will directly affect Istanbul’s candidancy,” said Erdogan.

“Turkey is strong enough to stage this fantastic event.”

BMW Name 10 New British 2012 Ambassadors

In its position as official automotive partner to the London 2012 Games, ed BMW has added ten British Olympic hopefuls to its Performance Team, doctor including Beijing 2008 gold medallists Rebecca Adlington, anesthetist Tim Brabants and David Weir.

The newly-recruited athletes join 12 existing brand ambassadors who signed up to be a part of BMW’s Performance Team in January, with other athletes including double-gold winning Paralympian Ellie Simmonds and diver Tom Daley.

The 22 athletes will share thoughts about their preparations ahead of the London 2012 Games on the company’s website and will also utilise BMW’s technological and performance expertise as they build up to next year’s Olympic and Paralympic Games.

A BMW statement said: “The BMW London 2012 Performance Team is an initiative designed to support British athletes as they prepare for the London 2012 Olympic and Paralympic Games. With the understanding that even the smallest change can make a big difference to performance, BMW will be working with the athletes to support them.”

Chivas USA Inks Broadcast Deal with KDOC-TV

Major League Soccer (MLS) franchise Chivas USA announced today that the club has reached an agreement with KDOC-TV to become the official English-language local television broadcast partner of Chivas USA’s games. 

KDOC-TV is scheduled to air 10 regular season games, thumb while the Univision family of networks will televise six games in Spanish, anabolics three of them on UniMás. 

“We are pleased to provide our fans with the chance to follow the team on award-winning KDOC-TV, and we hope to have further broadcast announcements in the near future,” said Chivas USA President Nelson Rodríguez.

Chivas USA return to KDOC-TV after partnering with the network in 2013 to provide English-language telecasts of the Red-and-White in Southern California. Of KDOC’s 10 scheduled telecasts, seven will feature Chivas USA road matches.

“LA56 KDOC-TV is proud to continue its relationship with MLS and Chivas USA,” said John Manzi, President/General Manager of LA 56.  “The station recognizes the positive direction the team is heading, and the importance of giving LA soccer fans the opportunity to watch local MLS action.”

50 Sponsorship Deals of the Week: 11/05/13

1

European Tour Golfer Paul Lawrie to Endorse Power Tee

Friday, 10 May 2013

2

Cambridge United Acquire New Home Shirt Sponsor

Friday, 10 May 2013

3

Werder Bremen Extend Partnership with Zillertal Tourism of Austria

Friday, 10 May 2013

4

WODSuperStore Sponsors CrossFit Games Athlete Becky Conzelman

Friday, 10 May 2013

5

Brand Affinity Ink Deal to be Exclusive Photo Partner for Indy 500

Friday, 10 May 2013

6

Lotus F1 Keep Time in New Deal with Richard Mille

Friday, 10 May 2013

7

BlackBerry to Sponsor Manulife Financial LPGA Classic

Thursday, 09 May 2013

8

Reading FC and Waitrose Extend Sponsorship Deal

Thursday, 09 May 2013

9

Sports Portal to Provide Apparel for Professional Footballers Australia

Thursday, 09 May 2013

10

Canterbury of New Zealand Named Official Sportswear Supplier of Rugby Players’ Association

Thursday, 09 May 2013

11

Huddersfield Town and Stafflex Renew Official Recruitment Partner Deal

Thursday, 09 May 2013

12 

ECB Secures Waitrose as Major Sponsor of England Cricket

Thursday, 09 May 2013

13

Gloucester Rugby Acquires ADEY as New Main Sponsor

Thursday, 09 May 2013

14

Compressport Partners with UCI Pro Tour Team Katusha

Thursday, 09 May 2013

15

Oshkosh Named Official Office Equipment Provider of Road America

Thursday, 09 May 2013

16

Levi Strauss Secure Multi-Million Dollar Naming Rights to 49ers Santa Clara Stadium

Wednesday, 08 May 2013

17

Caterham F1 Appoints Official Mobile Telecommunication Provider

Wednesday, 08 May 2013

18

Adidas Secures First Major Badminton Sponsorship in London Grand Prix Deal

Wednesday, 08 May 2013

19

Flamengo Signs Caixa as Main Shirt Sponsor

Wednesday, 08 May 2013

20

Pack Easy to Provide Luggage for Sauber F1 Team

Wednesday, 08 May 2013

21

Tissot Becomes Official Timekeeper for the 2013 Table Tennis World Championships

Wednesday, 08 May 2013

22

AVS Security Named Official Security Partner of Cronulla Sharks

Wednesday, 08 May 2013

23

Arizona Diamondbacks Inks Advertising Partnership with Wix.com

Wednesday, 08 May 2013

24

Pure Telecom to Sponsor Shrewsbury Town

Wednesday, 08 May 2013

25

Peanut Patch Sponsor NASCAR Sprint Cup Series Driver David Ragan

Wednesday, 08 May 2013

26

Glasgow 2014 Secure ATP Events as Games Travel Office Provider

Wednesday, 08 May 2013

27

Arsenal and Puma Agree Biggest Kit Deal in English Football

Wednesday, 08 May 2013

28

USA Diving Stick with AT&T in New Sponsorship Deal

Tuesday, 07 May 2013

29

Monster Energy Extends Isle of Man TT Title Sponsorship

Tuesday, 07 May 2013

30

FC Energie Cottbus Extends with Main Sponsor Tropical Islands

Tuesday, 07 May 2013

31

Kevin Pietersen Expands Citizen Endorsement to India

Tuesday, 07 May 2013

32

Adidas to Produce West Ham Kits in New Partnership

Tuesday, 07 May 2013

33

Leicester Tigers Seal Caterpillar Sponsorship Extension

Tuesday, 07 May 2013

34

VBrick to Sponsor Conor Daly at Indy 500

Tuesday, 07 May 2013

35

LA Kings Sign Five New Partners for Playoff Run

Monday, 06 May 2013

36

Continental Tire Seals New Deal as Official Tire of MLS

Monday, 06 May 2013

37

Old National Bank to Title Sponsor Armed Forces Bump Day During Indy 500

Monday, 06 May 2013

38

RockTape to Sponsor 2013 Reebok CrossFit Games

Monday, 06 May 2013

39

Bradford Bulls Shifts into New Partnership with Volkswagen

Friday, 03 May 2013

40

Merseyside Rivals Fellaini & Sturridge Team Up to Endorse BT Sport

Friday, 03 May 2013

41

British Short Track Speed Skating Receives Financial Backer

Friday, 03 May 2013

42

OfficeMax Named Official Office Products Supplier of Chicago Cubs

Friday, 03 May 2013

43

Australian Olympic Committee Renew Qantas Partnership

Friday, 03 May 2013

44

Yamaha to Provide Scooters for MotoGP Paddock

Friday, 03 May 2013

45

Nike Extends Dundee United Kit Deal

Friday, 03 May 2013

46

Pubblicarrello to Sponsor Italy’s National University Championship

Friday, 03 May 2013

47

VP Expands Official Fuel Sponsorship with ACT Series

Friday, 03 May 2013

48

iSkin Sponsors American Le Mans Series Driver David Cheng

Friday, 03 May 2013

49

CIMB Niaga Extends Title Sponsorship of Asian Tour’s Indonesian Masters

Friday, 03 May 2013

50

Ticketmaster to Sell One Million Tickets for Glasgow 2014 Commonwealth Games