Dentsu, IMG and ALJ Complete League Panel at the Soccerex Asian Forum

Three of the most important stakeholders in Asian football, Dentsu Sports Asia, IMG and Abdul Latif Jameel (ALJ), have all signed up to speak at the upcoming Soccerex Asian Forum, taking place on 13-14 May on the banks of the Dead Sea in Jordan, in partnership with the Asian Football Development Project (AFDP).

Representing two of the biggest agencies currently operating in Asia will be Kunihito Morimura, President and CEO of Dentsu Sports Asia, recently appointed as the J. League’s marketing partner for the 2014 to 2018 seasons and the official marketing agency for the Tokyo 2020 Olympic and Paralympic Games, and Jeff Slack, Senior Vice-President of Global Football Development at IMG, the agency behind a number of developing leagues across Asia including the new Indian Super League.

Providing the sponsor point of view will be Adel Ezzat, Marketing Director of ALJ, sole distributor of Toyota vehicles in Saudi Arabia and real estate and consumer finance specialists, whose title sponsorship of the Saudi Professional League is one of the largest deals in the world.

The inclusion of these three influential panelists alongside La Liga President Javier Tebas and United States Soccer Federation (USSF) President Sunil Gulati has turned the panel into one of the most important league development panels in recent history.

Soccerex Marketing Director David Wright said: “To add Kunihito, Jeff and Adel to the panel alongside Javier and Sunil is a fantastic achievement for the Asian Forum. These five panelists are well placed to discuss the issues surrounding league development and will be one of the major talking points at the event.”

In addition to the names above, a number of premier football institutions including FIFA, The Supreme Committee for Delivery & Legacy, Real Madrid, Liverpool, Manchester United, Barcelona, the Japan Football Association, Galatasaray and 12 national football association presidents.

The Forum, held in partnership with the AFDP founded and chaired byHRH Prince Ali Bin Al Hussein, will bring together the leading figures from the world of Asian football as well as other international football experts to discuss the development of the game across Asia. The conference agenda will include a review of the opportunities for growth and the challenges facing Asian football.

View the full conference programme here.

LTA Appoints Cathie Sabin as its First Female President

The Lawn Tennis Association (LTA) has appointed its first female president with the promotion of Cathie Sabin.

The vice-president stepped up to replace outgoing figurehead Peter Bretherton, at the LTA’s annual general meeting at the Roehampton National Tennis Centre in London on Wednesday.

Stepping down after his three-year term of office, Bretherton also said the LTA is indebted to former chief executive Roger Draper.

Draper came under fire when his £640,000 salary was revealed in the 2012 annual financial report.

He stepped down from his role in September and will be replaced by head of Tennis Canada Michael Downey in January.

Backing new president Sabin to shine, Bretherton said: “Cathie’s qualities, knowhow and experience make her eminently qualified for this role.

“And with her at the helm for the next three years, British tennis is in good hands.”

New LTA figurehead Sabin pledged to keep pushing to improve participation levels in the sport across all levels.

Addressing the AGM, Sabin said: “I am really looking forward to working with you all and coming out around the regions to visit your teams.

“Thank you so much, and I would also like to thank Peter for his support and guidance over the last three years.”

Bretherton’s last word before relinquishing his presidency was to launch a defence of departed chief executive Draper.

Bretherton said: “During his watch the organisation was transformed. He introduced the British tennis membership scheme, and was instrumental in the professionalisation of the talent identification scheme.

“British tennis owes Roger an enormous debt of gratitude.”

1,8 Millionen Zuschauer sahen Eröffnungsfeier der Paralympics

1, viagra 8 Millionen Menschen haben am Mittwochabend, medicine 29. August, im Ersten die Eröffnungsfeier der 14. Sommer-Paralympics in London verfolgt. Das entspricht einem Marktanteil von 12,6 Prozent. “Ein schöner Erfolg, der zeigt, dass der Behindertensport in der Mitte der Gesellschaft angekommen ist”, so Lutz Marmor, Intendant des innerhalb der ARD federführenden NDR. Die ARD werde in nie dagewesenem Umfang von den Paralympics in London berichten, so Marmor. “Ich freue mich auf packende Berichte von spannenden Wettbewerben.”

Noch bis zum 9. September werden rund 4200 Sportlerinnen und Sportler, aus 166 Ländern in 20 verschiedenen Sportarten an den Start gehen. Das Erste zeigt etwa 37 Stunden der insgesamt von ARD und ZDF rund geplanten 65 Stunden Sendezeit aus London. Alexander Bommes und René Kindermann moderieren die “Paralympics live”-Sendungen im Ersten, die an den ARD-Sendetagen jeweils um 10.30 Uhr beginnen. Zudem sind längere Paralympics-Übertragungen am Vorabend (18.00 bis 19.50 Uhr) sowie in der Nacht zwischen ca. 23.30 bis 1.20 Uhr geplant. Der ehemalige Leichtathlet Jörg Frischmann, Paralympics-Sieger im Kugelstoßen, wird das ARD-Team mit seinem Know-how unterstützen.

Erstmals wird es Live-Signale von bis zu acht Sportarten gleichzeitig geben (Leichtathletik, Schwimmen, Tischtennis, Bahnrad, Judo, Basketball, Rugby, Fußball, Tennis, Sitzvolleyball). Das versetzt die ARD in die Lage, ein Live-Programm zu produzieren, das dem der Olympischen Spiele kaum nachsteht. An ARD-Sendetagen wird es ein Live-Streaming des Ersten auf sportschau.de geben. Neben den Live-Übertragungen berichten regelmäßig auch die Nachrichten-Sendungen von ARD aktuell, das “Morgen”- und das “Mittagsmagazin”, die “Sportschau” sowie die Dritten Programme der ARD über die Paralympics.

Die Hörfunk-Programme der ARD werden fast rund um die Uhr von einem kleinen leistungsstarken Radioteam mit Berichten und Reportagen aus London versorgt. Neben aktuellen Nachrichten, spannenden Geschichten und Interviews sind auch Live-Reportagen von der Eröffnungs- und Schlussfeier, von der Leichtathletik und vom Schwimmen geplant. Im Mittelpunkt der Berichterstattung sollen vor allem die individuellen Leistungen der paralympischen Athleten, ihre Begeisterung für den Sport und die Atmosphäre dieser speziellen Spiele stehen. 

Eredivisie Live to Launch New ‘TV Everywhere’ App for Live Soccer

Eredivisie Live, ailment a Dutch premium football channel, erectile is set to launch a new TV everywhere app called Eredivisie Live Go on August in a partnership with cable operator Ziggo. 

Eredivisie Live Go will make all live and on-demand programming from the channel available on tablets (both iPads and Android), smartphones (iPhone and Android), as well as on Macs, PCs and laptops. Subscribers to the channel who are Ziggo customers will receive the new service automatically.

Arno de Jong, director of media and marketing at Eredivisie Live, said: “Eredivisie Live is more than just TV. We offer top football live on every platform; that is what our subscribers want. Eredivisie Live Go is now available to Ziggo subscribers with a subscription and they can access the live football channel anytime and anywhere. Whether at home, visiting or traveling: Eredivisie Live Go brings extensive live football on TV, computer, tablet or mobile.”

Marcel Nijhoff, commercial director of Ziggo. added: “The introduction of Eredivisie Live Go fits perfectly with our ‘TV everywhere’ strategy. After the introduction of our Ziggo TV app, HBO and HBO Go app, Eredivisie Live Go is the next step. Our customers are now the first in the Netherlands to also enjoy Eredivisie Live on their tablet, smartphone or PC.”

AEG Worldwide to Increase Funding of New Los Angeles Stadium

Billionaire Phil Anschutz’s AEG Worldwide will take on a bigger share of the costs of the project to build a new Los Angeles football stadium than originally proposed.

The project, unhealthy if approved, symptoms would be the second NFL stadium out of the 23 built since 1992 to be financed entirely by private funds, according to a report. AEG would earn an estimated 6.7 percent annual return, less than half the rate of a typical stadium developer.

AEG, owner of the Staples Center basketball arena, has proposed putting the stadium on an adjacent site and bringing a National Football League team back to Los Angeles, the second- largest U.S. city. AEG has made concessions including paying for parking garages in an effort to win over city officials.

City Administrative Officer Miguel Santana said: “This is a significantly different deal than the one that was given us.”

The City Council is holding public hearings on the plan this week, and is expected to vote in August.

FIFA Report: Bin Hammam Refused to Fully Co-operate with Investigations

A report compiled for the Ethics Committee of world football’s governing body FIFA has said that Mohamed bin Hammam refused to co-operate fully with their investigation into match-fixing.

The FIFA executive committee member and president of the Asian Football Confederation has been suspended since May 29 on charges of bribery and the FIFA Ethics Committee hearing into his case will begin on Thursday in Zurich, Switzerland.

The report has suggested that although Bin Hammam provided “some documents”, he “refused to provide his banking records for review and said that requested telephone records do not exist”.

Seven associations from the Caribbean Football Union (CFU) have told investigators they were offered or accepted cash gifts of US$40,000 at the Hyatt Regency hotel on May 10 after Bin Hammam had made a presentation about his campaign to be FIFA president.

According to the report, although there is “no direct evidence” linking Bin Hammam to the payment of bribes there is “compelling circumstantial evidence” that he was the source of the money.

Twelve of the 25 CFU members present have refused to co-operate with the investigation and could face charges from the Ethics Committee.

The report says that witnesses have stated former FIFA vice-president Jack Warner told the 25 CFU associations on May 11 that Bin Hammam had provided the cash gifts.

It stated: “Several witnesses advised that Mr Warner stated that the cash had originated with Mr Bin Hammam and the cash was given to them at Mr Warner’s suggestion, instead of a more formal gift, such as silver or a plate.”

Fulham Announce Heavenly Branding Partnership

Fulham, London soccer club of the English Premier League, have announced a partnership with branding agency Heavenly, commencing from the 2011/12 season.

Heavenly will provide brand strategy ideas and creative services to Fulham, including for their season ticket campaign, which launches next month, the club’s membership scheme and their new kit launch under the terms of the agreement.

Heavenly has launched a 48-page brand campaign, which focuses on the whole match day experience at Fulham, rather than specifically on the game itself. Three core images are at the centre of this: ‘The Commute’, featuring fans cross Putney Bridge to get to Craven Cottage – the team’s stadium, ‘The Last Yards’, showing the walk through nearby Bishops Park, and ‘Half-Time Show’, displaying a panoramic view of the stadium from across the Thames at half-time.

Fulham’s communication’s director, Sarah Brookes stated: ‘Having decided to review our entire creative strategy, we saw a number of agencies each given the same initial brief to work from.  We were immediately impressed with the level of understanding that Heavenly had regarding the Fulham brand and its core, unique properties.  The energy and enthusiasm shown mirrored our own, and we are all very excited about what can be achieved with the relationship going forward.’    

Heavenly’s founder and chief executive, Richard Sunderland, added: “We are delighted to have been appointed by Fulham. We see them as the antidote to the modern game and to the faceless corporates that currently run many of their competitors. As a consequence we feel that there are many similarities between the club and Heavenly and as a London agency are thrilled to be working with a club that has such history and tradition.”

Serie A’s Sampdoria Bought by Film Producer

Serie A outfit Sampdoria has been bought by Film producer Massimo Ferrero from Edoardo Garrone. 

Garrone made the announcement in a media conference.

“For reasons that you will understand later I couldn’t say it before,” an emotional Garrone told the assembled media.

“This Press conference is much more difficult for me than the famous relegation one.

“For 12 years I have had the honour to be able to say it’s as if we have saved Sampdoria twice.

“My father did it on January 11 2002, and I did it four years ago after relegation left a chasm within the club both in terms of finance and organisation.

“In these years at Sampdoria there have been sacrifices, bad moments and also some happiness. I have worked in the football world, a very difficult one to understand and a different one.

“We took on a commitment, first with my father and then with my family, to firstly guarantee the future of Sampdoria and then pass it on once we had found someone adequate.

“In three years of work I can say that Sampdoria are solid financially even though they have to work on their operating costs. They have a serious and transparent organisation, as they have had traditionally.

“According to our plans we will have balanced the books by the end of the year, as well as overseeing other projects like the new stadium and the refurbishment of the Bogliasco sports centre.

“Over these years we have looked around Italy and abroad to find someone who could take over from us well.

“Over seven years there were some people who put themselves forward but none of them were credible.

“Working day and night we have finalised this operation and only this morning the ownership was passed on.

“Samp now has a new owner and a new President will all of my support.

“I have taken the promise I made to my family and my father until the end, and now I pass it on to the new President of Sampdoria.

“I present to you Massimo Ferrero, cinematographic producer. ForzaSampdoria forever.”

45 Sponsorship Deals of the Week: 25/04/13

1

PrimeSport Named Official Fan Travel Partner of Buffalo Bills

Friday, 25 April 2014

2

SKF to Sponsor NASCAR’s Ryan Blaney at Richmond International Raceway

Friday, 25 April 2014

3

Dubai Duty Free Extends Title Sponsorship of Ascot’s Shergar Cup

Friday, 25 April 2014

4

iON Signs Rallycross Drivers Doran & Solberg to Endorsement Deals

Friday, 25 April 2014

5

Denver Broncos Names PrimeSport as Official Fan Travel Partner

Friday, 25 April 2014

6

Yorkshire Cricket Seals Harrogate as Official Bottled Water Partner

Friday, 25 April 2014

7

Yamaha to Sponsor AMA EnduroCross Championship

Friday, 25 April 2014

8

WTA Signs Vixlet Technology Partnership

Thursday, 24 April 2014

9

Speedo to Sponsor Olympian Natalie Coughlin Through to Rio 2016 Olympics

Thursday, 24 April 2014

10

Rajasthan Royals Announces Yatra as Official Travel Partner

Thursday, 24 April 2014

11

Dollar General to Sponsor Jacques Villeneuve’s Return to Indy 500

Thursday, 24 April 2014

12 

Bolton Name Macron as Stadium Sponsor

Thursday, 24 April 2014

13

NASCAR Extends Safety-Kleen Partnership

Thursday, 24 April 2014

14

Chatham to Sponsor 2014 Cowes Week

Thursday, 24 April 2014

15

Brisbane Lions Extend Kit Deal with BLK

Thursday, 24 April 2014

16

Association of Surfing Names Pacifico as Official US Beer Sponsor

Wednesday, 23 April 2014

17

Novvi Becomes Renewable Engine Oil Supplier of Sonoma Raceway

Wednesday, 23 April 2014

18

Travel Places Expands Sussex Cricket Partnership

Wednesday, 23 April 2014

19

Castrol Secures NFL Sponsorship Extension

Wednesday, 23 April 2014

20

George Groves Partners with Duffer of St George

Wednesday, 23 April 2014

21

Kent Cricket Announces Partnership with Electrical Retailer Barretts

Wednesday, 23 April 2014

22

Perdue Foods Inks JD Motorsports Partnership for ToyotaCare 250

Wednesday, 23 April 2014

23

VooDoo BBQ & Grill to Sponsor BK Racing for Two NASCAR Sprint Cup Races

Wednesday, 23 April 2014

24

Subway Enters English Premier League Market with Liverpool Deal

Wednesday, 23 April 2014

25

Royal Purple Extends Global Rallycross Partnership

Wednesday, 23 April 2014

26

KENDA Continues to Back GEICO AMA EnduroCross Championship

Wednesday, 23 April 2014

27

Hankook Remains Exclusive Tire Partner of FIA Formula 3 European Championship

Wednesday, 23 April 2014

28

Kawasaki to Title Sponsor AMA Pro Road Racing Finale

Wednesday, 23 April 2014

29

Houston Texans Extends Acme Party Partnership

Tuesday, 22 April 2014

30

Tagetik Named Official Partner of Italian Cycling Federation

Tuesday, 22 April 2014

31

FOX Sports to Sponsor American Youth Soccer

Tuesday, 22 April 2014

32

Tampa Bay Rays Names Vology as IT Partner

Tuesday, 22 April 2014

33

Canberra Raiders Renews Defence Housing Australia Partnership

Tuesday, 22 April 2014

34

ITU Announces blueseventy as Official Swim & Wetsuit Partner

Tuesday, 22 April 2014

35

Hull City Return to Umbro as Kit Supplier

Tuesday, 22 April 2014

36

Pittsburgh Pirates Sign FedEx Partnership

Tuesday, 22 April 2014

37

Yamaha Become Official Supplier of Toyota Racing for 2014 FIA World Endurance Championship

Tuesday, 22 April 2014

38

European Tour’s Steven Jeppesen Inks Apparel Deal with Abacus

Tuesday, 22 April 2014

39

NBA Draft Prospect Danté Exum Inks Endorsement Deal with Adidas

Tuesday, 22 April 2014

40

Phoenix Coyotes Ink Fanatics Deal to Manage Retail Store

Tuesday, 22 April 2014

41

Stuart Pearce Becomes Ambassador for Sports Bar Rileys

Tuesday, 22 April 2014

42

iON Cameras Becomes Official Camera Sponsor of FIA World Rallycross Championship

Tuesday, 22 April 2014

43

University of Louisville Renew Adidas Partnership

Tuesday, 22 April 2014

44

Pirelli Named Inaugural Tyre Supplier for Italian Formula 4 Championship

Tuesday, 22 April 2014

45

Kings XI Punjab Announce Tata Motors as Title Sponsor for New IPL Season

Shaila-Ann Rao Resigns as CEO of Sportfive International

Shaila-Ann Rao is set to step down from her role as chief executive of the Sportfive International agency, capsule Lagardère Unlimited, asthma the sports marketing division of media conglomerate Lagardère, cheap cheap has announced.

Rao was supposed to head up a joint venture between Sportfive International and IEC in Sports which was announced in October for activity across Europe and Africa, gut Sportfive have revealed the situation had changed.

In a statement today, Sportfive said: “Further to this, the development continues and it has been decided that the Geneva office of Lagardère Unlimited’s media and production unit will undergo adjustment. As such, Shaila-Ann Rao, chief executive of Sportfive International, has decided to step down from her role.”