Sportfive Launch Rights Tender for Hungarian Olympic Coverage
May 31, 2011
Sportfive has launched the tender within Hungary for the 2014 Winter Olympics in Sochi and the 2016 Summer Games in Rio de Janeiro media rights.
A statement from Sportfive read: “The Olympic Games enjoy a strong following in Hungary, in particular the Summer Games, where Hungarian athletes have traditionally collected a vast number of medals.
“Indeed, gold medals have been achieved at almost every Olympic Games since Hungary’s first appearance in Athens in 1896. Summer disciplines in which medal-winning performances have been scored include swimming, water polo, canoeing/kayaking, fencing and wrestling, amongst others.”
Sportfive is approaching each market on an individual basis and new opportunities for exploitation will be available for broadcasters previously involved as well as potential new partners across all media platforms.