Arsenal To Drink Ganzberg In Cambodia
By Taruka Srivastav | September 9, 2019
Arsenal has joined forces with German beer brand Ganzberg.
As part of the partnership, it will become the club’s Official Beer Partner in Cambodia.The partnership will aim to harness the popularity of football and Arsenal in Cambodia to continue to support Ganzberg’s growth as the number one beer in the region.
As well as Official Beer Partner in Cambodia, Ganzberg will also join as Official Regional Fruit Juice, Soft Drinks and Honey Lemon Tea Drinks Partner of Arsenal in Cambodia.
Ganzberg will further get branding across billboards, digital advertising and cans and will also work with Arsenal Football Development’s coaches to deliver annual coaching clinics.
Hadrien Perazzini, Arsenal Director of APAC said: “We are delighted to welcome Ganzberg to the club as our Official Beer Partner in Cambodia. Our passionate supporters are based all around the world and we know the love that fans in Cambodia have for football and for Arsenal.
“We are also excited to connect with new fans in Cambodia through this partnership, whilst sharing our expertise to deliver coaching programmes and supporting Ganzberg to engage their consumers.”
“We are really excited to be partnering with Arsenal Football Club,” commented Ganzberg’s Brewmaster. “This is a great partnership because of our shared values and it reflects our commitment to bring world-class content to our valued customers here. We hope strongly that the deal will help us to become the number one beer in the market”.