Arsenal FC and Indesit Announce Three-Year Partnership Extension
August 13, 2014
Arsenal FC and Indesit have announced an extension to their partnership after agreeing a three-year renewal.
Indesit has been an official partner of Premier League club since 2011 and have enjoyed a range of benefits including visibility through a variety of the club’s channels.
For the 2014/15 season, Indesit will be presenting partner of the Junior Gunners, Arsenal’s official young supporters’ club.
This will see the home appliance company create access for the Gunners’ youngest supporters enrolled to its official membership scheme, while supporting the existing work by the Junior Gunners team.
Vinai Venkatesham, Sales and Marketing Director at Arsenal Football Club, said: “We are delighted that Indesit will continue its association with Arsenal Football Club for a further three years.
“We work hard as a club to develop long-term relationships with all of our partners and we are extremely proud to be an important part of Indesit’s long-term strategic plans.
“This extension will allow us to grow and strengthen our relationship even further and continue to develop new ideas which reach and engage those who have a passion for football.”
Neil Tunstall, Group Marketing Executive Director at Indesit, said: “We are extremely pleased about this important renewal with Arsenal Football Club.
“It signals a great challenge for Indesit Company who strongly believe that sponsorships provide fertile terrain for engagement – not simply a way to boost brand visibility.”
Over the last month Arsenal have also partnered with BT Sport, Hansa Pilsener and Europcar.