666Bet Becomes Official Betting Partner of Grand Slam of Darts

Online bookmaker 666Bet has been anmed today the new Official Betting Partner of the SINGHA Beer Grand Slam of Darts which will be held at the Wolverhampton Civic Hall from November 8-16, unhealthy 2014.

As the Official Betting Partner of the Sky Sports-televised tournament, medicine 666Bet have branding displayed both on the stage and on each of the 32 competing players’ shirts, and have also secured the on-site betting rights at the Wolves Civic.

The Grand Slam of Darts represents the cream of the crop, as players from both the PDC and the BDO come together to do battle on the elite stage, with the tournament featuring major tournament finalists from a two-year period alongside a series of qualifiers.

Barry Martin, CEO of 666Bet.com, said: “This is another important step for 666Bet as we see darts as the perfect sport to target new customers. We are already heavily involved in football and boxing partnerships, so darts was the logical next sport for us.

“Although we are mainly targeting the UK at present, we have big ambitions to push our brand into other territories around the world and we’re delighted to be associated with such a prestigious international darts tournament.”

PDC Chairman Barry Hearn added: “It is a great pleasure to welcome 666Bet as the Official Betting Partner of this prestigious tournament. With nine days of live televised action both on Sky Sports and worldwide featuring the best players in darts, this will be a wonderful platform to showcase the 666Bet brand.”