138.com Named New Shirt Sponsor of Watford

By Community | June 7, 2013

English Championship club, Watford have announced newly-launched global online gaming brand 138.com has become their new shirt sponsors.

The logo will adorn Hornets’ first-team and adult replica shirts for 138.com, part of the Xela Holdings group – whose CEO is life-long Watford fan Garth Kimber.

“We are delighted to be in partnership with such an ambitious club and look forward to both parties achieving success over the coming seasons,” said Kimber of the partnership.

Hornets’ CEO Scott Duxbury commented: “I would like to warmly welcome 138.com into the Watford FC family as the club’s principal partner for the 2013/14 season.
“To have a global brand again associated with Watford FC is a tribute to the progress the club has made this year.

“138.com is an ambitious brand and we are an ambitious football club. We are very pleased to have concluded this exciting partnership and look forward to working together in the future.”

“138.com is a new global brand for us.

“We look forward to help grow the Watford brand globally, alongside our own.”
Watford’s Head Coach Gianfranco Zola said: “I’m really pleased to be supporting 138.com’s partnership with us. For me, it shows a big ambition on both sides and that’s great.

“We will certainly look very smart in the new shirts with 138.com’s logo on the front, so myself and the squad know that we will have a great responsibility to do justice to the new partnership.

“We welcome 138.com to Watford and hope they enjoy being together with us.”