ZTE Activates Houston Rockets Sponsorship

ZTE, the 4th largest Smartphone provider in the United States, have activated their sponsorship of the Houston Rockets by supporting the NBA team’s Season of Giving program.

Throughout this holiday season, Rockets players, coaches and staff will host a series of events for hundreds of children and their families in the greater Houston area in order to give back and spread cheer to those who need it most.

To date, ZTE and the Rockets have hosted two community events and ZTE sponsored the December 6 charity night game, while a third community event is still on the horizon. ZTE announced their partnership with the Rockets in early October.

“We know that the Houston Rockets share our desire to give back to the community. That’s why we are so excited to have teamed up for this year’s Season of Giving program to give local children an unforgettable experience with their favorite Rockets players and holiday gifts they might not otherwise receive,” Lixin Cheng, CEO, ZTE USA. “Season of Giving allows us to further our long-standing tradition of serving the communities in which we work and live. As we continue to establish significant business and technology partnerships in the U.S., we are most proud of this community effort.”

ZTE’s continued collaboration with the Houston Rockets as the team’s official smartphone of the season represents the company’s ongoing commitment to the U.S. market. 

“ZTE’s enthusiasm for the community has allowed us to host several successful events and bring smiles to the faces of kids across Houston,” said Tad Brown, CEO Houston Rockets. “We are proud to execute this year’s Season of Giving events with a partner that shares our desire to give back to the community so fully.”