YouTube to Air National Lacrosse League During 2013 Season
November 14, 2012
The National Lacrosse League (NLL), in partnership with The Lacrosse Network, has announced that the league’s online game broadcasts will air on YouTube during the 2013 season.
The entire 2013 NLL season will be broadcast worldwide and live on YouTube (subject to territorial blackout restrictions for some games). NLL’s YouTube broadcasts will begin with the season opener on January 5 when the defending champion Rochester Knighthawks take on the Washington Stealth.
“We’re excited to announce our dynamic partnership with The Lacrosse Network to bring NLL games to YouTube,” said NLL Commissioner George Daniel. “YouTube’s worldwide audience will be a great platform for us to showcase exciting NLL action.”
“This is another win for sports fans around the world. By adding its live games to YouTube, the NLL will put its sport in front of millions, connecting and building deep relationships with its fans. We’re thrilled to help NLL grow and prosper,” said Frank Golding, YouTube Director of Sport for North America.
“The Lacrosse Network is proud to present NLL games on a platform that is international, accessible and interactive,” said The Lacrosse Network President Samir Chaudry. “Our partnership with the NLL is a major step forward in our mission to grow the game of lacrosse through the power of media.”
NLL games on YouTube will be available for mobile viewing live and on demand via iPad, iPhone and most Android devices.
Founded in 2005, YouTube has more than 800 million unique visitors each month, with the site receiving more than four billion views per day. Seventy percent (70%) of YouTube traffic comes from outside the United States.