Yonex strikes US tennis tournament deal

American tennis tournament SAP Open has clinched a three-year deal with a Japanese apparel company.

Under the agreement, Yonex will be the official equipment supplier for the tournament held in San Jose until 2013. Besides the company’s tennis racquets, footwear, apparel and accessories, tournament officials, ball kids, volunteers and tournament staff will also be kitted out in Yonex apparel as part of the deal. In addition, fans will have the opportunity to purchase Yonex tennis equipment, apparel and footwear throughout tournament week.

SAP Open, for male players, is owned and operated by Silicon Valley Sports & Entertainment, which also owns the San Jose Sharks and oeprates the city-owned HP Pavillion arena.

The 2011 SAP Open will be played 7-13 February at the HP Pavillion in San Jose.