Wuhan DDMC Acquires Broadcasting Rights For La Liga In China
April 4, 2018
Wuhan DDMC Culture Co has acquired the China broadcasting rights to Spanish top flight soccer league, La Liga.
According to Reuters, DDMCs subsidiary, Nice International Sports, will begin showing the league immediately and continue until the end of the 2021/22 season.
Suning Group, which previously held rights to La Liga in China, Taiwan and Macau from 2015/16 to 2019/20 season through its PPTV streaming platform, recently sold them back.
DDMC already owns the broadcasting rights to the English Premier League for China.
