WTA Renew Partnership with USANA Health

March 5, 2014

The Women’s Tennis Association (WTA) have announced today they have extended their partnership with USANA Health Sciences, a leading global vitamin and health supplement manufacturer, through 2016.

USANA, the Official Health Supplement Supplier of the WTA, first partnered with the WTA in 2006, and will continue to provide its nutritional products to more than 160 WTA athletes.

As part of the new deal, Eugenie Bouchard (CAN), Madison Keys (USA), Monica Puig (PUR) and Zhang Shuai (CHN) will join Sloane Stephens (USA), Samantha Stosur (AUS) and Zheng Jie (CHN) as USANA Brand Ambassadors.

“We are honored to be able to extend our relationship with the WTA and continue providing our quality supplements to these elite female athletes,” said USANA Chief Communications Officer, Dan Macuga. “As a global leader in our industry, partnering with the world’s leading women’s professional sport for nearly a decade not only signifies that we stand by our science, but that we really do offer products that world-class athletes can trust. We look forward to what the future has in store for our partnership and working with the WTA to maximize our global audiences, together.”

“We are thrilled to continue our relationship with USANA for another three years,” said WTA Chairman and CEO, Stacey Allaster. “In 2006, the WTA searched for a company that would fulfill a longtime request by players for nutritional supplements that are guaranteed to be free of banned substances on the WADA Prohibitive List. USANA stood out as an organization that felt so strongly about the quality and purity of its product, and we look forward to our continued partnership with this great company.”

New elements of the enhanced partnership include providing all WTA athletes with USANA products; significant marketing, digital and social media activation benefits; WTA Legends appearances; sponsorship of nine WTA events across all regions of the world, including the year-end WTA Championships in Singapore; and a player ambassador program that includes direct endorsements from an international roster of elite athletes. 

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