World Archery Announces First Optics Industry Partner

By Taruka Srivastav | March 22, 2019

World Archery has appointed Vanguard as its first optics industry partner.

As part of the deal, the company will provide spotting scopes for televised finals at events on the Hyundai Archery World Cup circuit and at the Hyundai World Archery Championships.

Vanguard optics will be placed on the field of play during televised finals and set-up will be allowed for added microphones and cameras to enhance broadcast coverage.

World Archery secretary general Tom Dielen said: “This new partnership gives us flexibility and an opportunity to innovate our broadcast product – but it would only be possible if we were certain the equipment we were placing on the field would live up to the expectations of our athletes and coaches.”

Vanguard senior marketing manager M Harold Jankowiak said: “Sporting optics might not attach to an archer’s bow but they are still critical pieces of equipment. Accurately spotting arrows can mean the difference between victory and defeat.”

“We’re proud to be supplying high-performance optics for use at world-class archery competitions this season. Many Vanguard employees are avid archers and the company is committed to supporting archers at all levels.”