West Bromwich Albion Retains Jack Wolfskin as Official Partner

July 16, 2014

West Bromwich Albion have extended their partnership with Jack Wolfskin who will continue as the Premier League club’s Official Outdoor Wear Partner for the 2014/2015 season. 

The German company, which is famous for its outdoor apparel and leisure clothing, including footwear, rucksacks, sleeping bags, and tents, has been in partnership with the Baggies since 2013.

Elke Stein, CMO at Jack Wolfskin, said: “We are delighted to continue our successful partnership with Albion which will continue to increase our brand recognition in the UK alongside our other club Partnerships and LED presence across the Premier League.”

Ian Wain, Albion’s head of corporate sales, said: “We are delighted to extend our partnership to a second year.

“These are exciting times as the club prepares for a fifth successive season of Barclays Premier League football and it is great to have an Internationally-renowned brand such as Jack Wolfskin on board.”

Bet 365 Unveiled

Albion also unveiled a new partnership with gambling operators Bet365.

Baggies head of corporate sales Iain Wain expressed his delight to have bet365 as the club’s platinum gaming partner with exclusivity for Europe and the United Kingdom.
“Gaining one of the best operators in the field is a coup for the club and is a further indication of the benefits of again retaining our position in the Premier League,” he said.