Werner Named Official Ladder of NCAA Men’s Championship Game

Werner announced today that it will again partner with the NCAA to provide a custom stepladder for the student-athletes and coaches during the net-cutting ceremony of the NCAA Men’s Championship Game hosted in North Texas on April 7.

As the official ladder of the NCAA Men’s Basketball Championship, Werner supplies the custom 9′ ladder that has been an integral part of the winning moment when the champion cuts down the net during post-game ceremonies. Werner is the only ladder company to be an official part of the games.

In addition, Werner is an official Corporate Teammate of the National Association of Basketball Coaches (NABC). In support of the NABC, Tom Izzo, coach of the 2014 Big Ten Champion Michigan State Spartans, participated in the filming of Werner’s new podium ladder TV spot. 

“Having a coach as highly regarded and entertaining as Tom Izzo dancing on one of our new ladders is a wonderful sign of how integrated our partnership with NABC and the NCAA Basketball Championship has become,” said Chris Filardi, vice president of marketing.