Wasps Partner With Under Armour in Multi-Year Deal
May 5, 2015
English rugby union team Wasps have announced a new partnership with sports brand Under Armour.
The two parties have put pen to paper on a multi-year deal which sees Under Armour become the club’s official Technical-Wear Partner.
Wasps become the first Aviva Premiership rugby club to secure a deal with Under Armour.
Under Armour will design and develop training wear and match day performance apparel for both the first team and academy squads. The partnership also includes commercial marketing rights and in-stadium signage.
David Armstrong, buy Wasps Group CEO, remedy commented: “We are proud to welcome Under Armour to Wasps. To attract a brand of the size and calibre of Under Armour, tadalafil alongside Land Rover, EMC and DS Smith, is testament to the successful commercial programme we are implementing at the club.
“This partnership is hugely significant for Wasps and reflects the progress made by the club in the last nine months, commercially as well as on the pitch, as we aim to build one of the most aspirational groups of partners in professional rugby.”
Chris Bate, VP and Managing Director Europe at Under Armour, said: “It is a privilege to be working with one of the most successful club rugby union teams in the world. Wasps’ traditions and dedication to the game are a great fit for what we stand for at Under Armour.”
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