Warwickshire CCC Names Official Healthcare Partner
July 24, 2018
English County Cricket Club, Warwickshire, has named BMI The Priory Hospital in Birmingham as its Official Healthcare Partner.
As part of the deal, the club will provide BMI with promotion rights at their home ground Edgbaston, including in-stadium branding.
The agreement will also see players offered access to scanning and rehabilitation facilities through the healthcare provider.
Alex Perkins, Head of Commercial at Warwickshire CCC, commented: “Our medical team have been working closely with the team at BMI The Priory Hospital for several years to ensure our playing squad has access to the best possible equipment for the diagnosis of injuries and subsequent rehabilitation.
“This new partnership formalises our ways of working together and gives BMI The Priory Hospital exposure and hospitality at some of the biggest matches in the game.”
Tony Avery, Executive Director at BMI The Priory Hospital, added: “We are thrilled to be the Official Healthcare Partner of Warwickshire County Cricket Club. We look forward to welcoming the team to our new imaging centre at the Priory where we will help diagnose injuries and support their recovery so that they can return to fitness as quickly as possible.”
