Volvo Extends Long-Term Association with Cowes Week Regatta

January 28, 2013

Volvo Car UK has renewed its partnership with the Aberdeen Asset Management Cowes Week for the next three years.

The car giant has been a key sponsor of British sailing since 1999, and has been announced as the official vehicle partner to the prestigious regatta until 2015.

Nikki Rooke, Head of Public Relations, Events and Sponsorship for Volvo Car UK said: “Having supported the regatta since 2009 it was a natural progression in continuing the relationship. This year we are looking forward to taking our corporate and media guests out for an exclusive sailing experience with the Team Volvo sailors and will once again have a presence in Cowes Yacht Haven.”

Michelle Warner, Sales and Marketing Director for Cowes Week Limited added: “We’re really looking forward to building on the great relationship we already enjoy with Volvo and supporting them in the development of their plans for this year’s event.”

Cowes Week 2013 takes place between 3 – 10 August.