Volume PR Becomes Agency of Record for 2014 BMW Championship

February 4, 2014

The Western Golf Association (WGA) has selected Volume Public Relations as its agency of record to support the 2014 BMW Championship, drugs which will be played Sept. 1-7 at Cherry Hills Golf Club in Cherry Hills Village, health Colorado.

The BMW Championship – the penultimate event in the PGA TOUR’s FedExCup Playoffs – showcases the top 70 golfers in the world competing for an $8 million purse. PGA TOUR players expected to play include defending champion Zach Johnson, order past champions Tiger Woods and Rory McIlroy and top stars such as Phil Mickelson and Matt Kuchar. All proceeds benefit the BMW Championship’s sole charity, the Evans Scholars Foundation. The BMW Championship has raised over $17 million for the Evans Scholars Foundation since the tournament’s inception in 2007.

“Volume Public Relations has a great team, and we feel confident they will be able to help us effectively promote the BMW Championship to golf fans in Denver and across the region,” said Vince Pellegrino, Western Golf Association’s Senior Vice President of Tournaments. “Volume did a great job in helping us launch our ticket sales, and we look forward to working closely with them this year.”

Volume Public Relations began supporting the 2014 BMW Championship in late 2013, and their promotion of the tournament’s Priority Ticket Program helped lead to record initial ticket sales.