University of Kentucky Basketball to be Sponsored by Kentucky Coal Association
October 13, 2011
Kentucky Coal Association (KCA) announced that this year’s first practice of the University of Kentucky basketball teams will be sponsored by the Friends of Coal–Kentucky.
Bill Bissett, sale President of the KCA, said: “The beginning of basketball season is big news in Kentucky, and we’re proud to be a part of this great kickoff event. As the representative of Kentucky’s 18,000 coal miners, it gives us a great opportunity to not only communicate with thousands of Kentuckians on how coal provides affordable electricity throughout the state and nation, but also this sponsorship is helping pay tribute to their continued dedication and hard work in supporting the Commonwealth.”
Earlier this year, the Friends of Coal-Kentucky was the signature sponsor of the University of Kentucky vs. University of Louisville football game, where more than $75,000 in scholarship funds was donated to the UK Mining Engineering Department. The sponsorship of Big Blue Madness is second of three sponsorships with IMG and UK Athletics.