United Petroleum Becomes Official Fuel Supplier of V8 Supercars

By Community | February 3, 2014

V8 Supercars has announced today a new partner has come on board with United Petroleum announced as the Official Fuel Supplier to the motorsport series.

United Petroleum is an independently owned Australian company, asthma which supplies millions of customers with competitively-priced fuel and convenience services. It is also a major producer of ethanol, with which V8 Supercars race.

In a multi-million dollar three-year arrangement, United Petroleum will supply the entire sport with a premium high-performance Ethanol 85 Race Fuel and also come on board as a major partner of the sport.

“This is a wonderful deal for Australia’s largest independent petroleum retailer with Australia’s premier motorsport category,” V8 Supercars CEO James Warburton said.

“It will be fantastic to use and showcase the United Petroleum brand for the next three years.”

United Petroleum will leverage the sponsorship within their national network of Service Stations and convenience stores, in a strategy which is perfectly aligned with V8 Supercars’ national footprint.

Eddie Hirsch, Owner & Director of United Petroleum said, “United are delighted to announce this ground-breaking partnership with V8 Supercars. As Australia’s only integrated Ethanol fuels producer & marketer, we’re very excited to have this opportunity to showcase our range of performance Ethanol-blended products.”

Tom O’Brien, United CEO added, “Our nation-wide network of United Service Stations will give V8 Supercar race fans the chance to access to the high performance fuels similar to that used by their race heroes”

They will supply the Championship and Dunlop Series fields with high-performance 85 per cent ethanol fuel, also promoting sustainable and renewal fuel to the community. At track, the fuel will be distributed by Race Fuels.