UK Sport Reveal Plans to Bring Major Sporting Events to Britain

By Community | November 14, 2012

UK Sport has today unveiled plans of a campaign which aims to bring 36 world and European championships to Britain.

Over the next six years, the Gold Series Event will use £27m of Lottery money to attract top sporting events to the country. 

The Government will work in partnership with UK Sport to support national governing bodies through the Gold Event Series. The Series, which is funded by £27 million of National Lottery good cause money, will create ‘A Stage to Inspire’ many of the legacy objectives of London 2012

The campaign objective is to bring more than 70 sporting events in total to the UK, including the 36 world and European championships.

UK Sport chief executive Liz Nicholl said: “In developing the Gold Event Series, UK Sport is building on the success of London 2012 and supporting the UK’s on-going legacy goals.

“The continued hosting of world class events supports our athletes’ performance ambitions, provides a unique platform to inspire participation, and allows sport to contribute towards the economic growth agenda.”

Minister for Sport Hugh Robertson said: “One of the most important sports legacies of London 2012 is our ability to attract major events in the future – which boost the economy, increase tourism and encourage participation. We already have a fantastic eight years of great sport events planned and I want to attract more events in the years ahead.”

This follows the announcement that London will bid for the 2017 IPC Athletics World Championships.

“If you look at what UK Sport announced today there have a clear list of targets. The IPC Athletic World Championships will be one of them and they would have chosen them carefully,” Ed Warner, UK Athletics Chairman, told iSportconnect.