Tyrepower Becomes Title Sponsor of V8 Supercars’ Tasmania 400

Tyrepower has become the title sponsor of the Tasmania 400, considered Tasmania’s largest annual sporting event, from March 28 to 30.

The famous Australian tyre retailer has been announced as the official naming rights partner of Tasmania’s V8 Supercar weekend in a joint partnership for both major Australian brands.

V8 Supercars Director – Promoted Events Mark Perry said it was a great new partnership that gelled with V8 Supercars as a brand and a sport.

“Tyrepower prides itself on customer service and we at V8 Supercars are similar in that we strive to provide the best in sporting entertainment in Australia and New Zealand,” Perry said.

“It is a very fitting partnership which is sure to further develop the closer we work with Tyrepower.”

Tyrepower Chief Executive Officer David Wilson said the tyre retailer was looking forward to coming on board with V8 Supercars.

“Tyrepower is very excited to be stepping up to the starting grid as naming rights sponsor for the Tyrepower Tasmania 400,” said Mr Wilson.

“We would like to thank the Tasmanian Government, V8 Supercars Australia, sponsors, volunteers, teams and drivers for their hard work in putting together a fantastic experience.

“We also thank you, the V8 Supercars fans. Many of you are Tyrepower customers whose passion for this sport (and your cars), helps keep our Tyrepower members in business. That’s right, all Tyrepower stores are run by owner operators.”