Twitter signs Globe Telecom as NBA Livestream partner

December 2, 2016

Twitter has announced a livestreaming deal with its first Asian partner, Globe Telecom of the Philippines, for its two exclusive National Basketball Association (NBA) live stream shows.

As an advertising partner, Globe will collaborate with Twitter on the live stream of two weekly NBA shows with elements created specifically for integration with Twitter conversations through its platform. 

The Starters Twitter Show, produced by Turner Sports, is streamed once a week for an hour. Similarly, the weekly 30-minute show, The Warmup, also produced by Turner Sports, is featured exclusively to Twitter’s logged-in and logged-out audience. 

The NBA shows will be available throughout the basketball league season from October to June.

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