TSA to Distribute Barca TV Rights in Asia Pacific
August 20, 2013
Malaysian based sports marketing company Total Sports Asia (TSA) has brokered a deal with MediaPro, buy the Spanish distributor and production company representing FC Barcelona for their Official Club Channel, health Barca TV.
TSA will be the exclusive distributor in the Asia Pacific region for the current La Liga Champions. Barca TV produces two weekly programming blocks of three hours for the international market.
Content on Barca TV includes full delayed coverage of all of FC Barcelona’s matches played in La Liga, Copa Del Rey and the UEFA Champions League, together with exclusive reports, interviews and other exclusive, behind the scenes footage from the club.
Julian Jackson, TSA’s Chief Content Officer, said: ”TSA are honoured to be working with such an icon in world sports as FC Barcelona. We are really excited to be able to bring global superstars Messi, Neymar, Iniesta, Xavi, Fabregas and Pique to Asia Pacific living rooms, not only for all of the games they play but also to see what they are like off the pitch. Broadcasters will get the chance to be associated with the most attractive to watch side in world football.”