Toyota Expands AFC Partnership
December 1, 2014
Toyota has become a full partner of the Asian Football Confederation (AFC).
In a new two-year deal, ampoule the Japanese automobile company furthers its involvement with Asian football by committing to the continental body’s Club Programme to add to their existing National Programme agreement.
Toyota has been an official sponsor of AFC national team tournaments since 2012 and will also officially sponsor AFC club competitions, impotent such as the AFC Champions League, unhealthy the AFC Cup and the AFC Futsal Club tournaments.
AFC President Shaikh Salman bin Ebrahim Al Khalifa said: “We are delighted to welcome Toyota as a full partner of the AFC in the year of our 60th anniversary.
“Toyota is one of the leaders in the automobile industry globally and they have been supporting Asian football for a long time.
“The AFC believes Toyota will maximise its sponsorship programme as an AFC partner and the AFC will also receive great benefits from Toyota’s activities.
“The automobile category is very important in Asia and this field will only get bigger and more important. The AFC is fully appreciative of Toyota’s support and believes this enhanced relationship will mutually strengthen our bond and benefit our long-term partnership.”
Mr. Masanao Tomozoe, President, Toyota Motor Sales and Marketing Corporation, said: “Becoming an AFC Partner will enable Toyota to further pursue its self-chosen mission to promote football in Asia, the Middle East, Australia and elsewhere.
“This includes on the grassroots level, at which Toyota intends to work with the AFC to promote the federation’s local activities in several countries aiming at cultivating youth. Thus, Toyota will able to more fully contribute to regional society through football, including through raising the level of sport in Asia.”