Toyota Becomes Official Car Partner of Dublin GAA

By Community | March 4, 2014

Toyota Ireland have announced a partnership with Dublin GAA and signed a three-year deal making the leading car brand the official car partner to Dublin GAA.

Toyota will provide a total of 16 vehicles which will see members of the Dublin senior football and hurling teams enjoy the comfort, troche quality and reliability that Toyota vehicles are renowned for. The models being provided are the Auris and Avensis. Each panel will also benefit from a Toyota Proace to transport their kit around the country as they compete in the All Ireland Championships and Allianz Leagues.

Dublin GAA has gone from strength to strength over the last number of years with two All-Ireland football titles, click Allianz Leagues hurling and football titles as well as Leinster Championships in both codes to celebrate. Equally, 2014 has been a successful year so far for Toyota, while the overall car market has increased by 26% over the same period in 2013 Toyota has outperformed the market with a 50% increase in sales.

Speaking about the deal Ian Corbett Marketing Operations Manager Toyota Ireland, said: “We at Toyota Ireland are delighted to partner with Dublin GAA and support some of the most talented footballers and hurlers in the country. We are looking forward to the season ahead and to working with Dublin GAA as the teams look to add further silverware to the trophy cabinet.”

Tomás Quinn, Commercial & Marketing Manager, Dublin GAA, said: “Dublin GAA are delighted to welcome Toyota on board as our new Official Car Partner for the next 3 years. We are excited about this new relationship which brings together two organisations who are both committed to continuous improvement and excellence with equally matched high ambitions.”