Tottenham Hotspur Secures Bosideng London as Official Formal Menswear Partner
July 26, 2013
Bosideng London has been named Tottenham Hotspur’s Official Formal Menswear Partner during the 2013-14 and 2014-15 football seasons.
Bosideng London will provide formal wear to the first team, management and Board. The agreement includes the provision of suits, shirts, ties, shoes and accessories from its latest collection, as well as a presence across the Club’s website and social media channels.
The Club will also benefit from Bosideng’s strength in the Chinese market, where the two businesses will work together to grow Spurs presence and support in a key international territory.
“We are delighted that Bosideng will be the Club’s new formal menswear partner,” said Daniel Levy, Chairman, Tottenham Hotspur. “Bosideng London has already established a reputation for style and innovation, values which we share here at the Club.”
Wayne Zhu, CEO of Bosideng UK, added: “The partnership with Tottenham Hotspur Football Club is a key part of Bosideng London’s strategy to establish a brand platform within the UK and Europe. I am delighted and excited by our association with such a world famous partner, and I am positive this will be a long and fruitful relationship.”