iSportconnect Leadership Leadership Masterclass Sport Thought Leaders

Leadership Masterclass Will Feature Insights From FIFA C-Suite And Sunderland Co-Owner

By Community | February 25, 2019

iSportconnect is pleased to announce that Luis Vicente, Chief Digital Transformation & Innovation Officer of FIFA, will be a guest speaker at the inaugural Leadership Masterclass on Wednesday 6th March 2019 at the offices of EY in the City of London. Joining him on the programme will be Charlie Methven, Director and Co-Owner of Sunderland AFC and Chairman of Dragon Advisory.

Luis became FIFA’s Chief Digital Transformation & Innovation Officer in September 2018, after being a leader in Digital Transformation & Innovation since January 2018. Prior to his role at FIFA, Luis was chief executive of 3vs Sports Partners. He has assumed a leading role as sports transformation evangelist, working in senior executive roles or provide C-level consultancy services to some of the world’s greatest brands in multiple sports: Red Bull, Ferrari, Lotus, A1GP, Manchester City FC and Valencia CF as well as assuming leading roles at commercial and innovation working groups at global soccer organisations such as the Premier League, LaLiga or ECA.

Charlie is an Executive Director at Sunderland AFC and a top international Public Relations expert, ranked by Spear’s Wealth in November 2017 as “outstanding in field” and amongst the top 10 reputation managers in London.

He has run successful Public Relations agencies for over a decade, acting as Managing Director of New Century Media for five years from 2006, before going on to found Dragon Advisory in September 2011. Prior to entering the world of public relations consultancy, Charlie had a stellar career on national newspapers. Starting as a reporter on the Sporting Life, he eventually became a columnist and leader writer on the Daily Telegraph, where he had previously edited the paper’s famous Peterborough column. He has also written for the Spectator, the Evening Standard and a wide range of other periodicals.

Created in response to high demand from our senior executive members, this new Masterclass will help attendees gain greater understanding of the leadership challenges faced by the sports business industry today.

With a maximum of 150 invite-only delegates, iSportconnect provides a media/agency free opportunity to network with influential senior-level sports business executives. We are famous for our intimate and relaxed environment, encouraging ideas exchange and helping to introduce you to the right new connections.

To register your interest in attending the 2019 Leadership Masterclass, please contact Chloe at

Invitation Policy: The Leadership Masterclass is a complimentary event for iSportconnect members who are from governing bodies, sports teams, brands and broadcasters. There is no fee to become an iSportconnect member. No sports agencies, professional service providers & suppliers are allowed.

For limited partnership opportunities, please contact Hugo at

iSportconnect Leadership Leadership Masterclass Sport Thought Leaders