Titleist Extend European Tour Partnership

Golf ball manufacturer Titleist has renewed their partnership with the European Tour who will remain an Official Partner through to 2018.

As a partner for 25 years, Titleist will continue to provider ange balls throughout The European Tour International Schedule.

Matthew Johnson, Titleist Brand Director, said: “We have always had a fantastic working relationship with The European Tour, and we are proud of the ties that we have built up over the years. As a brand, we pride ourselves on our work with the best golfers in the world, who have validated Titleist golf balls for more than 75 years. Our partnership with The European Tour helps us to connect with our target audience of serious golfers and reinforce our position as the most trusted golf ball at every level of competitive golf.

“We look forward to developing the relationship further over the next four years and hope to bring even more value to the association for both parties.”

George O’Grady, Chief Executive of The European Tour, said: “Titleist is one of the strongest brands in golf and we are delighted to extend the partnership until 2018.