TIM Extend Serie A Title Sponsorship in Three-Year Deal

Telecom Italia (TIM) have agreed a renewed three-year deal to continue as the title sponsor of Italy’s Serie A.

The deal will run until 2018 and will cover competitions arranged by the league including including the TIM Cup, the TIM Super Cup and Primavera TIM youth team cup.

Speaking about the deal Serie A President Maurizio Beretta said: “The continuation of the partnership with our historical partner, in what is the longest sponsorship on the Italian football scene demonstrates well the affinities and common objectives shared by Telecom Italia and us.

“We are celebrating the extension of this relationship of great value to both parties and in 2018 we will achieve twenty years of collaboration. We hope to continue growing together, looking towards the deepest values of sport and football in particular.” 

TIM will continue their long-running partnership with the league having first partnered with Serie A in 1998.

{jcomments on}