The World Surf League names Corona as title partner
By Shantanu Srivastav | March 26, 2018
The World Surf League (WSL) has announced Corona as the title partner for its second WSL event in 2018, now named the Corona Bali Pro in Keramas, Bali, Indonesia, May 27 – June 9, 2018.
Corona’s partnership with the WSL began in 2015, when the brand became the Official Beer of the World Surf League globally (excluding North America), and subsequently deepened its commitment through a title sponsorship of the Corona Open J-Bay in Jeffreys Bay, South Africa.
“There is incredible synergy between WSL and Corona on many levels,” said Sophie Goldschmidt, chief executive officer, WSL. “Our partnership continues to grow as we share like-minded goals toward providing surf fans with great experiences to enjoy amazing surfing in beautiful destinations.”
“Corona is looking forward to partnering with WSL at a new beautiful paradise destination and engaging with more surf fans on the WSL Championship Tour,” said Thiago Zanettini, global vice president, Corona at Anheuser-Busch InBev.
“Stay tuned in the coming weeks to learn more about how we plan to work together through Corona’s commitment to protect paradise and WSL’s PURE environmental initiative to leave a lasting legacy in the Bali region.”