German Handball Federation announces Eurobaustoff partnership
By Shantanu Srivastav | January 5, 2018
The German Handball Federation (DHB) has announced a new three-year partnership with Eurobaustoff.
As part of the partnership, Eurobaustoff’s i & M Bauzentrum brand will serve as the national’s team main sponsor. Branding will be seen on the LED TV band in the two games against Iceland in Stuttgart and Neu-Ulm, plus all other home games.
Andreas Friederichs, head of marketing/advertising Eurobaustoff, said: “We stand for medium-sized values and a fair partnership: commitment, team spirit, success – and that is also the credo of handball sport.
“The locations with the specialist retail brand i & M Bauzentrum are all companies with personal commitment and the meeting point of all those involved in the construction. Not for nothing were we awarded for the second time in a row as Germany’s best dealer.”
Mark Schober, CEO of the German Handball Federation said: “The specialist retail brand i & M Bauzentrum, the German Handball Federation and in particular our national teams stand for the highest standards of quality and performance. We look forward to this long-term partnership and shared success.
Christian Hesselbach, senior director sports at Lagardère Sports Germany said: “The long-term partnership with the DHB gives the Eurobaustoff Handelsgesellschaft an attractive platform to increase the awareness of its own retail brand i & M Bauzentrum among retailers and end customers.”