Team Europcar & Harmonie Mutuelle Tie Up Co-Sponsorship Deal

October 15, 2013

Team Europcar has announced that the French health insurance company Harmonie Mutuelle has become a co-sponsor of the team in a two-year deal.

The cycling team required an increased budget to support its attempts to gain promotion to the WorldTour for next season and this agreement allows them to extend the contracts of current staff and hire new riders. 

A Harmonie Mutuelle statement read: “Harmonie Mutuelle is close to the general public. By sponsoring Europcar we advertise the importance of sports for health.”