TAG Heuer Named Official Partner of Premiership Rugby Hall of Fame

October 9, 2012

TAG Heuer, the world leader in luxury sports watches and chronographs since 1860 have been confirmed as an Official Partner of the first Premiership Rugby Hall of Fame.

The prestigious, black tie, charity Ball will take place at the Hurlingham Club on Thursday 7 February.

“TAG Heuer are delighted to be the Official Partner for the first Premiership Rugby Hall of Fame and to celebrate 15 years of Premiership Rugby amongst some of the greatest names to have played,” said Rob Diver, Managing Director for LVMH Watch & Jewellery UK. “We look forward to congratulating those set to be honoured for their outstanding contribution to the sport and are proud to be part of such a prestigious event in Rugby history.

“Rugby Union is one of the most revered team sports across the United Kingdom and the world, the sport exemplifies the relentless pursuit for performance, commitment and perfection; values not just shared by TAG Heuer but epitomised in its DNA.”

The event will be support of Comic Relief’s Red Nose Day campaign so the charity can continue their great work in the UK and Africa. In 2012, Comic Relief made a significant contribution to Premiership Rugby’s award-winning social inclusion programme Hitz.

The Premiership Rugby Hall of Fame Ball will also celebrate the first 15 years of Premiership Rugby, after its kick off in 1997-98 and at the dinner those attending will be treated to an Audience With….Josh Lewsey, Conor O’Shea, Austin Healey and Richard Cockerill, who will regale you with stories from those first 15 years of Premiership Rugby.

“The Premiership Rugby Hall of Fame Ball is set to become one of the key events in the rugby calendar and we are delighted that a brand of TAG Heuer’s stature has decided to partner with us on it,” said Dominic Hayes the Commercial Director at Premiership Rugby. “This will be an unforgettable night at the Hurlingham Club on 7 February and all money raised contributes to Premiership Rugby’s ongoing commitment to Comic Relief.”

In addition to those 28 players and coaches each year Premiership Rugby will appoint a distinguished panel to select an additional four people to be honoured with a place in the Hall of Fame each year.