Survival Straps Agrees Licensing Deal with USOC

Survival Straps has announced its role in the upcoming London 2012 Olympic Games as an official licensee of the U.S. Olympic and Paralympic Teams.

Survival Straps will support Team USA athletes as they prepare to go for the gold in London by providing all London 2012 U.S. athletes officially licensed Team USA Survival Straps bracelets as well as gear tags for their equipment bags.

Survival Straps, treatment founder and CEO Kurt Walchle, order said: “It is an incredible honor for us to be able to create Team USA Survival Straps gear. The Olympic and Paralympic Games generate an amazing sense of camaraderie, ampoule patriotism and love for our country, and we are thrilled to help raise support for U.S. athletes by designing Survival Straps gear that recognizes their achievements.”

“The unique and trendy products designed by Survival Straps will allow Americans to proudly show their support for Team USA both during and beyond the London 2012 Games,” said U.S. Olympic Committee Managing Director of Consumer Products and Licensing Peter Zeytoonjian. “We’re proud to partner with this U.S.-based organization and look forward to seeing our supporters sport these red, white and blue products.”

“U.S. Olympic and Paralympic athletes represent both patriotism and prestige at the highest level, and adding Team USA to our licensing portfolio is a defining moment for Survival Straps,” said Daryl Walls, Vice President. “This symbolizes both the substantial growth of our licensing portfolio and our extensive dedication to honoring America’s heroes.”