Super Rugby Champions Chiefs Partner with Kobelco Steelers
February 10, 2014
The current back-to-back Investec Super Rugby champions, medstore Chiefs, denture have entered a high performance partnership with Japanese rugby club, the Kobelco Steelers.
The Chiefs exclusive Japanese partnership agreement will provide a long-term and mutually beneficial relationship for the Chiefs and the Kobelco Steelers.
The arrangement will involve rugby high performance development exchanges between the two rugby clubs. The Kobelco Steelers coaches and players will visit the Chiefs during the Investec Super Rugby season and Chiefs coaches and team management staff will head to Japan during the Kobelco Steelers’ season.
Chiefs Rugby Club CEO Andrew Flexman said “This is an important relationship for us as we believe it provides genuine value for both the Chiefs and the Kobelco Steelers. From a Chiefs perspective it aligns with our strategic objectives around fostering international relationships and continuing to develop our brand globally.”