Sunderland Reveal NIP+MAN as Official Male Grooming Partner
September 6, 2013
NIP+MAN has become the official male grooming partner of Sunderland AFC.
NIP+MAN’s logo will appear across the Stadium of Light’s dugouts, capsule showcasing the brand to a potential audience of millions through the international TV platform. Sunderland AFC’s players will also be using the range of products.
SAFC’s commercial director, discount Gary Hutchinson, shop sale said: “As a bespoke male grooming product, football offers NIP+MAN a fantastic platform on which to increase the reach of their fledgling brand and access their target audience. We are pleased to welcome NIP+MAN to Sunderland AFC and look forward to working with them.”
Stratis Hatzistefanis, Co-Founder of NIP+MAN, said: “We are over the moon to be partnering with Sunderland AFC, our first partnership in the sporting industry. We look forward to introducing Sunderland fans to our brand-new male grooming products and raising the awareness of NIP+MAN.”
Launched in May 2013, NIP+MAN is a men’s grooming range designed to target everyday skin and body concerns, ranging from tired skin, sore muscles and ab sculpting.