Sportradar Appoint New Chief Commercial Officer

Sports data company Sportradar US have appointed Steve Byrd as their new Chief Commercial Officer.

In his new role, order Byrd will be responsible for leading relationships with large media and technology clients for Sportradar’s global sports data and content in North America.

“From a global perspective, for sale we are ecstatic that Steve is joining the company. We have great confidence that he can help build the U.S. business,” said Ulrich Harmuth, Sportradar’s Managing Director Business Development.

“We also look forward to working closely with Steve on the continued development of our global strategy, in which the U.S. will play a critical part.”

Byrd said: “Having had a chance to spend time at Sportradar’s new North American headquarters in Minneapolis, I’ve been blown away by the best-in-class software tools that allow our sports statistics data analysts to capture deep play by play data faster than ever before.

“I’m thrilled to work closely with Carsten Koerl and Ulrich on a global level, and Rob Phythian in the United States to continue to strengthen Sportradar’s position as the leading global sports data provider.”