Sportfive Adds German Soccer’s Karlsruher to Portfolio

May 17, 2011

A new partnership is set to be announced between Zweite Bundesliga soccer team Karlsruher SC and international sports marketing agency Sportfive as of next season.

Sportfive will reportedly take on full responsibility of Karlsruher’s commercial activities, click guaranteeing the club around US$6.1m per year.

Sportfive already has an agreement in place with the club for the marketing, ampoule | advertising and commercialisation of rights to the team’s Karlsruher Wildparkstadion and the club’s playing shirt, therapy after signing a deal in 2010.

Although the new contract is yet to be officially signed, Sportfive chief executive Philip Hasenbein confirmed the company was in talks on a global marketing agreement.