SportAccord Convention teams up with Smart Cities & Sport for City-to-City at SAC2017

March 9, 2017


LAUSANNE, Switzerland – SportAccord Convention is delighted to confirm that Mélanie Duparc, Coordinator from Smart Cities & Sport, will facilitate ‘City-to-City’ at this year’s #SAC2017 City Day on Tuesday, 4 April 2017 in Aarhus, Denmark.


Taking place in the European Capital of Culture with over twenty cities registered, and the 2024 bid cities presenting their short introductions at the afternoon session of the ASOIF General Assembly, City Day is always a popular event with delegates. Kicking off with City-to-City at 09:30-10:50hrs, this is an event for cities and regions only, and provides the perfect platform for free discussion on the challenges cities face when hosting sports events. Organisations who would like to take part in the City-to-City and take advantage of City Day should register at before the delegate fee increases to CHF 3000 (plus VAT) on 15 March 2017.


Cities and regions will have the opportunity to debate and share insights on two subjects which have been gathering momentum over recent months:


(1) Explaining the benefits to our population of hosting sport events: are we using the right arguments?

Cities will have the opportunity to discuss how to engage their population about hosting major events.


(2) Increasing sport participation through the organisation of a major sport event: great opportunity or wishful thinking?

This session will examine whether sport events really are a proper tool to help increase participation in a specific sport as well as identifying efficient strategies to achieve this. Cities will have an opportunity to share two key issues at the top of their minds when looking to host sport events.


Speaking about the session, Facilitator Mélanie Duparc said, “City-to-City enables cities to exclusively exchange and discuss the main issues they face when bidding for or hosting sport events. Our aim is to create a stimulating environment that will encourage dialogue between sport cities from around the world. This is what Smart Cities & Sport is all about and we will host this exciting City-to-City session with the same ambition.”


The City Forum will follow at 11:00hrs and focus on ‘Legacy Planning and Identifying Successful Hosting Strategies’. This is an event for cities, stakeholders, governing bodies, service providers and International Federations.


With cities being the main focus of the day, the Convention’s Official Schedule is packed with plenty of opportunities for cities to network and meet other delegates during the Convention including International Federations where bid city strategies are top of the agenda.


SportAccord Convention is a high profile gathering of key decision-makers focused on the business of sport. The 6-day Convention also includes the Plenary Conference, LawAccord, MediaAccord, a 3-day Exhibition, and is also host to the annual general meetings of governing bodies including SportAccord, ASOIF, AIOWF, ARISF, AIMS and Associate Members, and will also welcome a delegation from the International Olympic Committee.