SportAccord, mind the umbrella body for 104 international sports federations, has appointed Vincent Gaillard as its new director general.
Gaillard will join from Coca-Cola on July 1, where he has been involved with the strategic planning and operational delivery of Olympic Games and FIFA World Cup sponsorships since 1998.
Vincent Gaillard has previously held different sports marketing roles with the National Basketball Association (NBA), BBDO Advertising and Adidas.
SportAccord has been without a director general since Nolvenn Dufay de Lavallaz stepped down last year and president Hein Verbruggen spoke of the appointment: “SportAccord is a rapidly developing organisation and the range of projects and services is increasing.
“We are convinced that with his professionalism and profound experience, Mr Gaillard is the best person to support SportAccord in facing the challenges that arise thereof. He will bring the perfect skill-set and leadership that SportAccord needs today.”
Gaillard added: “I am looking forward to joining SportAccord at such an important moment in the development of the organisation. SportAccord is a dynamic structure with enormous potential, leading several ambitious initiatives for the benefit of the international sports movement.”
Gaillard continued: “One of my main tasks will be to consolidate recent developments and, at the same time, further develop multi-sports games and various other initiatives. But our focus will always remain to unite and support the SportAccord members.”