SportAccord Announces Return of Dow Jones

March 15, 2017

LAUSANNE, Switzerland – SportAccord Convention is delighted to welcome the return of Dow Jones, a global provider of news and business information, as the Top Media Partner for this year’s SportAccord Convention – the world’s premier and most exclusive annual event at the service of sport.

 

Commenting on the Top Media Partnership, Simon Greenberg, Global Head of Rights at News Corp, and Head of Dow Jones Sport, said:

 

“SportAccord Convention brings together key decision-makers to discuss the major issues facing global sport and enact change. By shining a spotlight on innovation, this year’s Convention will recognize efforts to challenge the status quo and drive the industry forward.

 

“This is a compelling forum for Dow Jones, which prides itself on innovation across all its brands and is committed to advancing business intelligence. In particular, Dow Jones Sports Intelligence, the only due diligence and research service tailored specifically to the sports industry, delivers new and unique insights to help organizations assess third-party relationships and manage risk, so they can innovate with confidence.”

 

As part of the partnership, Dow Jones has helped to secure Tom Glick, CCO of City Football Group for the Plenary Conference taking place on Wednesday 5 April 2017. Glick will share his insights into how Manchester City Football Club has opened the door to innovation, to build loyalty and grow support as well as commercial success, in a scene setter focused on ‘Innovation in the Business of Sport’.

 

Continuing with this year’s Plenary Conference theme Innovation in Sport, Tom Glick will take part in the panel session following, to address how sponsor engagement, digital, data and in-stadium technology, enables sport disciplines to deliver even more to meet fan expectations and get back so much more in return.

 

The Panel lineup will also include:

  • Ishveen Anand, Founder & CEO, OpenSponsorship
  • David de Behr, Head of Sales, Major Events Division, Aggreko
  • Fiona Green, Director & Co-Founder, Winners

 

Nis Hatt, Managing Director of SportAccord Convention said, “It is a pleasure to welcome Dow Jones as the Top Media Partner for the 15th edition of the SportAccord Convention. Having Dow Jones onboard for the second year running demonstrates the value and opportunities the Convention brings to global players involved in the business of sport.”

 

The SportAccord Convention will take place from 2-7 April 2017 at the Aarhus Convention Center in Denmark, this year’s European Capital of Culture and a go-to destination for sport events. For further information on the Convention including the Official Schedule or the full Conference Programme, visit the SportAccord Convention website. Organisations looking to take part, should register as a delegate at www.sportaccordconvention.com.

 

For media enquiries, please email Media Relations Officer: jenny.edmondson@sportaccordconvention.com