Sport innovation with 30 world-class experts at the Sport Innovation Summit Mexico 2017

February 17, 2017

Mexico City, Mexico, February 16th 2017.- The Sport Innovation Summit (SiS), Mexico’s largest sports networking and innovation hub, will host its fourth edition with experts from the global sports industry. Speakers never before seen in this country, leaders and decision makers will be present, positioning SiS as a one-of- a-kind event in Mexico.

Mexico City will host #SiSMexico2017, next February 22nd and 23rd, where 30 world-class experts will share their experience and innovation success stories on different topics with more than 1,000 attendees, industry leaders and representatives of the media, sports organizations, brands, startups ecosystem, technology companies, athletes and promoters. SiS will be an extraordinary opportunity to do networking. The complete program and purchase of tickets are available here

If you are interested in learning and getting inspired with topics such as: new content and distribution platforms to connect with audiences, Smart Stadiums, eSports, Fan Experience, Sports Performance, Sponsorship Innovation, Sports Capitals with strategies to receive great events and innovation as a disruptive model to differentiate business, without doubt #SiSMexico2017 will put you at the forefront of such diverse topics that will be presented by major companies and international organizations such as Leicester City, PSV Eindhoven, River Plate, NBA, Sacramento Kings, Tokyo 2020, Paris 2024, Univision Sports, Under Armor, IBM, Google, Coca-Cola, Arrow Electronics, VenueNext, HOK, StubHub, Perform Group, Halo Neuroscience, the Argentinian Basketball League, among others.

Mexico will be represented in this forum by María del Rosario Espinoza, the most acclaimed Mexican Olympic medalist; José Luis Higuera, CEO of Grupo Omnilife-Chivas; Guillermo Cantú, Secretary General of the Mexican Football Federation; Selman Careaga, VP Marketing of Coca-Cola Mexico; Horacio de la Vega, Director of the Institute of Sport of Mexico City; Macarena Alexanderson, Director of Nielsen Sports; and Anthar Racca, national kitesurfing champion and Red Bull athlete.


#SiSMexico2017 will also be the scene of the live recording of the famous sports program and innovative platform, Comex Masters, which will be conducted by the legendary sports journalist José Ramón Fernández, accompanied by Alejandro de la Rosa and Adalberto Franco, who will interview special guests. For its part, Red Bull will present a spectacular documentary and first ever kitesurfing film made in 4k.

Connecting The Sport Innovation World

For four years the best of innovation in sports around the world has arrived at the Sport Innovation Summit, which is a property of Moveo Lab, a multidisciplinary team of Sports Marketing experts who creates concepts and provides innovative and valuable services for our allies: Athletes, Sports Organizations, Media and Brands.

For more information and press contacts, write to Mariana Lecanda, Marketing Manager, at