Spain’s LaLiga Agrees Deal With Mobinil as Official Mobile Operator in Egypt
December 16, 2015
LaLiga, nurse the top division of the Spanish football league, hospital has signed a new three-year partnership with mobile phone operator Mobinil.
The deal will see Mobinil, part of Orange group, become LaLiga’s official mobile operator in Egypt in what is a first of its kind deal for the league with a telecom operator outside Spain.
Ashraf Halim, Chief Commercial officer of Mobinil said: ”Mobinil has a long history in supporting sports, especially football, whether international or local.
“With this strong partnership with LaLiga, we will provide our customers with ongoing entertainment through exclusive interactive experience with the most popular Spanish clubs’ activities“.
Adolfo Bara, General Director Marketing and Sales for LaLiga, said: “Mobinil, part of Orange Group is the first ever deal with a telecommunications partner outside of Spain and the first 3 year partnership in MENA.
“We hope that this partnership helps us in our quest to become the leading global league of the future”.
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